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Tag Name "Marketers" (46)

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Marketers know that if people you respect - perhaps laughably including entertainers and athletes - say they like a product, you're more likely to buy.
Robert J. Shiller
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Marketers... Can't simply put a more environmentally friendly package on the shelves and assume that shoppers will recognize and appreciate the change. If the goal is to drive preference or justify a price premium, the environmental benefit needs to be conveyed.
Scott Young
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Marketers spend millions developing strategies to identify children's predilections and then capitalize on their vulnerabilities. Young people are fooled for a while, but then develop defense mechanisms, such as media-savvy attitudes or ironic dispositions. Then marketers research these defenses, develop new countermeasures, and on it goes.
Douglas Rushkoff
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Marketers are making retirement respectable. Instead of being the beginning of the end, it sounds like Nirvana-do what you want without any responsibilities. The boomers think that they're 16. Marketers try to keep the charade going. Retirement will look so good, others are going to be jealous.
Jerry Della Femina
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Marketers need to adapt a members first approach to content.
David Hahn
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We're doing a horrible job, and by we I mean conservatives, Republicans, free marketers, anyone who believes in liberty is doing a horrible job if half of young people think socialism is a good idea.
Ted Cruz
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We're about to see an acceleration in technological platforms that, for marketers, will be on a scale rivalled only by the arrival of color TV.
Eric Schmidt
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I always point people to the article '1,000 True Fans' by Kevin Kelly. If you choose your thousand ideal customers or readers properly and find the single author blog that targets that audience, you never have to do any more marketing. You're done. That is a lesson that very few product developers and marketers have learned, and it's unfortunate.
Tim Ferriss
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Too many marketers assume that future will hold back and wait until they're ready for it. It won't.
Faith Popcorn
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Bud Light....the perfect beer for marketers about to lose their job.
Jeff Barrett
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Good marketers see consumers as complete human beings with all the dimensions real people have.
Jonah Sachs
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In today's world, marketers reach inside the home and attempt to figure out not what's good for your daughter, because that is not their business, but what deep desires they can manipulate, stimulate and ostensibly satisfy in order to produce cold, hard cash.
Maggie Gallagher
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One can only be in awe of the creativity of chocolate marketers. My take is that if there is a health benefit, it is small.
Marion Nestle
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End-users not technologies shape the market. Consequently marketers need to stay abreast not only of technological developments but also of the way people respond to them.
Matt Haig
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As good marketers, we like to tinker with things and make them better.
Michael Freeman
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I did do a presentation pilot with Jesse Eisenberg and he's wonderful. He's such a great writer. He directed me and he wrote these wonderful scripts and we're waiting to hear if marketers and advertisers think that an audience wants to look at a bad mom and her 10-year-old son in a show.
Parker Posey
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Unexpectedly, I'm here now, so I need to let all the U.S. marketers know that Asians are not different. We are all the same.
PSY
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One thing I point out is, a lot of people tooting the horn of amateurism, actually, these people were professionals. Some are professors who are employed full time. Others are marketers or business consultants.
Astra Taylor
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The most successful network marketers I know, the ones receiving tons of referrals and feeling truly happy about themselves, continually put the other person's needs ahead of their own.
Bob Burg
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Digital brand integration is part of the evolution of product placement. It's simply another tool marketers use to get products integrated into shows. If you can put it in a package, we can put it in a show.
David Brenner
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Good marketers tell a story.
Seth Godin
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I think editors are excellent marketers. They know their audience and produce copy to appeal to them - they just don't call it marketing.
David Robinson
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For most modern marketers, quantity isn't the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
Seth Godin
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Don’t try to change someone’s worldview is the strategy smart marketers follow. Don’t try to use facts to prove your case and to insist that people change their biases. You don’t have enough time and you don’t have enough money. Instead, identify a population with a certain worldview, frame your story in terms of that worldview and you win.
Seth
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