Mitch Joel Inspirational Quotes (4)

You have to understand as a marketer that consumers are functioning in the age of efficiency.

Think of it more as publishing instead of marketing.Be authentic as a publisher and create content that helps you connect to everyone else...because they're already connected.

When a consumer derives value - especially from something that was given to him for free - he becomes the best kind of evangelist.

It's not going to happen if you wait for the boss to tell you to make it happen.