Quote

Fear of the unknown is the greatest fear of all.

Yvon Chouinard

Change background

T
T
T

Change font

TAGS & TOPICS

Yvon Chouinard
Age: 86
Born: 1938
Born: November 9
Businessperson
Environmentalist
Mountaineer
Rock Climber
Lewiston
Maine
Undertaker
Unknown
Greatest
Fear

More quotes by Yvon Chouinard

Image
To do good, you actually have to do something.
Yvon Chouinard
Image
My favorite quote about entrepreneurship is that to understand an entrepreneur, you should study a juvenile delinquent. They're both saying: This sucks and I'm going to do it another way. You have to want to break the rules and prove that your way works.
Yvon Chouinard
Image
I never wanted to be a businessman I was a craftsman and good at working with my hands. At some point, I decided that this company is my best resource. Patagonia now exists to put into practice all the things that smart people are saying we have to do not only to save the planet but to save the economy.
Yvon Chouinard
Image
Yeah, leading an examined life, I always say, is a pain in the ass. It adds an element of complexity to business that most businessmen don't want to hear about. They just want to call a fabric manufacturer, and say, Hey, give us 10,000 yards of shirting.
Yvon Chouinard
Image
I wanted to distance myself from those pasty faced corpses in suits I saw in airline magazine ads. If I was going to become a businessman, I was going to do it on my own terms.
Yvon Chouinard
Image
We're a part of nature. As we destroy nature, we destroy ourselves. It's a selfish thing to want to protect nature.
Yvon Chouinard
Image
The climbing as a whole is not very esthetic or enjoyable it is merely difficult.
Yvon Chouinard
Image
I've accepted the fact that there's a beginning and end to everything. All species are born, evolve, and then die off. We're going through the 6th great extinction and the large mammals are going first and, you know what - we're large mammals!
Yvon Chouinard
Image
During the sixties, all the risk-type sports were very popular, because everybody was rebelling against their parents, or rebelling against the whole system. But those days are over. This is the day of conservatism.
Yvon Chouinard
Image
The whole purpose of an adventure is to gain some spiritual or emotional insight. When you compromise the process, you compromise the gain.
Yvon Chouinard
Image
The solution may be for a lot of the world's problems is to turn around and take a forward step. You can't just keep trying to make a flawed system work.
Yvon Chouinard
Image
The word adventure has gotten overused. For me, when everything goes wrong - that's when adventure starts
Yvon Chouinard
Image
The hardest thing in the world is to simplify your life it’s so easy to make it complex.
Yvon Chouinard
Image
True adventure begins when everything goes wrong.
Yvon Chouinard
Image
But I'm really trying to run this company like it is going to be here a hundred years from now. That's what's important.
Yvon Chouinard
Image
You have to remember this was the '60s, when climbing was dangerous and sex was safe.
Yvon Chouinard
Image
We're not citizens anymore. We're consumers. That's what we're called. It's just like being an alcoholic and being in denial that you're an alcoholic. We're in denial that each and every one of us is the problem. And until we face up to that, nothing's going to happen.
Yvon Chouinard
Image
I think risk is important. I don't care if it's a great financial risk or a physical risk. You only get out of something what you put into it and the fact that you are willing to risk something means that you are going to get a lot more out of it.
Yvon Chouinard
Image
No young kid growing up dreams of someday becoming a businessman. He wants to be a fireman, a sponsored athlete or a forest ranger The Lee Iacoccas, Donald Trumps, and Jack Welchs of the business world are heroes to no one except other businessmen with similar values.
Yvon Chouinard
Image
Real adventure is defined best as a journey from which you may not come back alive, and certainly not as the same person.
Yvon Chouinard