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The solution may be for a lot of the world's problems is to turn around and take a forward step. You can't just keep trying to make a flawed system work.
Yvon Chouinard
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Yvon Chouinard
Age: 86
Born: 1938
Born: November 9
Businessperson
Environmentalist
Mountaineer
Rock Climber
Lewiston
Maine
Make
Turns
Solution
World
Keep
Solutions
Around
Forward
Problem
Step
May
Problems
Take
Steps
Trying
Turn
Work
System
Flawed
More quotes by Yvon Chouinard
I never wanted to be a businessman I was a craftsman and good at working with my hands. At some point, I decided that this company is my best resource. Patagonia now exists to put into practice all the things that smart people are saying we have to do not only to save the planet but to save the economy.
Yvon Chouinard
The most important thing is to get the fish in quickly and leave it in the water. Forget the hero pose.
Yvon Chouinard
But I'm really trying to run this company like it is going to be here a hundred years from now. That's what's important.
Yvon Chouinard
Is climbing, as a passion and as a sport, better off now than it was in the past? We can do harder climbs now in faster times - techniques are more refined and equipement more sophisticated - but are we really any better off?
Yvon Chouinard
To do good, you actually have to do something.
Yvon Chouinard
Who are businesses really responsible to? Their customers? Shareholders? Employees? We would argue that it’s none of the above. Fundamentally, businesses are responsible to their resource base. Without a healthy environment there are no shareholders, no employees, no customers and no business.
Yvon Chouinard
The climbing as a whole is not very esthetic or enjoyable it is merely difficult.
Yvon Chouinard
Surfing and climbing are both useless sports. You get to be conquistadors of the useless. You climb to the summit and there is nothing there. And you could hike to the top from another direction. How you get there is the important part. It's the same with surfing.
Yvon Chouinard
You have a whole life in the outdoors, you realize you have a sense of responsibility to protect these wild places.
Yvon Chouinard
One thing I did not want to change, even if we got serious, work had to be enjoyable on a daily basis. We all had to come to work on the balls of our feet and go up the stairs two at a time.
Yvon Chouinard
How you climb a mountain is more important than reaching the top
Yvon Chouinard
The whole purpose of climbing something like Everest is to effect some sort of spiritual and physical gain. But if you compromise the process you’re an asshole when you start out and an asshole when you get back.
Yvon Chouinard
I've accepted the fact that there's a beginning and end to everything. All species are born, evolve, and then die off. We're going through the 6th great extinction and the large mammals are going first and, you know what - we're large mammals!
Yvon Chouinard
Once you educate yourself, you're left with choices.
Yvon Chouinard
The word adventure has gotten overused. For me, when everything goes wrong - that's when adventure starts
Yvon Chouinard
Nature doesn't like empires. It doesn't like accumulation in one place, it doesn't like monoculture. It's always trying to make diverse species. It wants to spread everything out. And we're constantly trying to hold everything in.
Yvon Chouinard
Going back to a simpler life based on living by sufficiency rather than excess is not a step backward.
Yvon Chouinard
Real adventure is defined best as a journey from which you may not come back alive, and certainly not as the same person.
Yvon Chouinard
...it's always been difficult for us to lead an examined life as a corporation. I've always felt like a company has the responsibility to not wait for the government to tell it what to do, or to wait for the consumer to tell it what to do, but as soon as it finds out it's doing something wrong, stop doing it.
Yvon Chouinard
Traveling is my form of self-education.
Yvon Chouinard
