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Mainly, my job is to be on the outside and bring ideas into the company and forge change. Most people hate change—it’s threatening. I thrive on it.
Yvon Chouinard
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Yvon Chouinard
Age: 86
Born: 1938
Born: November 9
Businessperson
Environmentalist
Mountaineer
Rock Climber
Lewiston
Maine
Jobs
Forge
Change
Mainly
Ideas
Threatening
People
Thrive
Outside
Bring
Company
Hate
More quotes by Yvon Chouinard
So all of these companies that are going for the big growth, if it continues for any length of time, will outlast their resources and outlast their customers and go belly-up. And that's why these huge companies have massive layoffs all the time.
Yvon Chouinard
Mastery... is to work toward simplicity replace complex technology with knowledge, hard work, and skill.
Yvon Chouinard
Profit is what happens when you do everything else right.
Yvon Chouinard
The revolution starts at the bottom.
Yvon Chouinard
No young kid growing up dreams of someday becoming a businessman. He wants to be a fireman, a sponsored athlete or a forest ranger The Lee Iacoccas, Donald Trumps, and Jack Welchs of the business world are heroes to no one except other businessmen with similar values.
Yvon Chouinard
You have a whole life in the outdoors, you realize you have a sense of responsibility to protect these wild places.
Yvon Chouinard
I drive old cars, all my Patagonia clothes are years and years old, I hardly have anything new. I try to lead a very simple life. I am not a consumer of anything. And I much prefer sleeping on somebody's floor than in a motel room.
Yvon Chouinard
Hire extremely independent, intelligent, and passionate people, not necessarily experts. Maybe three or four of my employees have MBAs, and those guys aren't necessarily at the top of the food chain.
Yvon Chouinard
The whole purpose of an adventure is to gain some spiritual or emotional insight. When you compromise the process, you compromise the gain.
Yvon Chouinard
The word adventure has gotten overused. For me, when everything goes wrong - that's when adventure starts
Yvon Chouinard
One thing I did not want to change, even if we got serious, work had to be enjoyable on a daily basis. We all had to come to work on the balls of our feet and go up the stairs two at a time.
Yvon Chouinard
At Patagonia, making a profit is not the goal because the Zen master would say profits happen 'when you do everything else right'.
Yvon Chouinard
I purposely try to hire people who are really self-motivated and good at what they do, and then I just leave them alone.
Yvon Chouinard
Is climbing, as a passion and as a sport, better off now than it was in the past? We can do harder climbs now in faster times - techniques are more refined and equipement more sophisticated - but are we really any better off?
Yvon Chouinard
If you want to understand the entrepreneur, study the juvenile delinquent. The delinquent is saying with his actions, ‘This sucks, I’m going to do my own thing.’
Yvon Chouinard
It's okay to be eccentric if you're rich otherwise you're just crazy.
Yvon Chouinard
There's a movement for simplifying your life: purchase less stuff, own a few things that are very high quality that last a long time, and that are multifunctional.
Yvon Chouinard
It's not an adventure until something goes wrong.
Yvon Chouinard
To do good, you actually have to do something.
Yvon Chouinard
The whole purpose of climbing something like Everest is to effect some sort of spiritual and physical gain. But if you compromise the process you’re an asshole when you start out and an asshole when you get back.
Yvon Chouinard