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Never invest in a business you don't understand.

Warren Buffett

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Warren Buffett
Age: 94
Born: 1930
Born: August 30
Entrepreneur
Financier
Investor
Shareholder
Omaha
Nebraska
Warren Edward Buffett
Invest
Understand
Business
Never

More quotes by Warren Buffett

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An investor should ordinarily hold a small piece of an outstanding business with the same tenacity that an owner would exhibit if he owned all of that business.
Warren Buffett
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You know, with your money and my brains, I mean, there's no telling how far we'd go.
Warren Buffett
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Like I say, I don't think it'll be done perfectly. Maybe we'll end up with a little bit better [economy] system.
Warren Buffett
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You need a lot of curiosity for a long, long time.
Warren Buffett
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Too often, a vast collection of possessions ends up possessing its owner. The asset I most value, aside from health, is interesting, diverse, and long-standing friends.
Warren Buffett
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Someone's sitting in the shade today because someone planted a tree a long time ago. The person sitting in the shade now should be grateful for the person who planted and tended that tree. That includes all those benefactors of humanity throughout history that created, invented, financed, produced, maintained and improved all that we enjoy today.
Warren Buffett
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We all make mistakes. If you can't make mistakes, you can't make decisions. I've made a lot bigger mistakes myself.
Warren Buffett
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If we start deciding, based on guesses or emotions, whether we will or won't participate in a business where we should have some long run edge, we're in trouble.
Warren Buffett
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With each investment you make, you should have the courage and the conviction to place at least ten per cent of your net worth in that stock
Warren Buffett
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The stock market is a no-called-strike game. You don’t have to swing at everything – you can wait for your pitch.
Warren Buffett
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I'm the luckiest guy in the world in terms of what I do for a living. No one can tell me to do things I don't believe in or things I think are stupid.
Warren Buffett
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The smarter the journalists are, the better off society is. For to a degree, people read the press to inform themselves - and the better the teacher, the better the student body.
Warren Buffett
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An investor needs to do very few things right as long as he or she avoids big mistakes.
Warren Buffett
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It is to our advantage to have securities do nothing price-wise for months, or perhaps years, while we are buying them.
Warren Buffett
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Too often, executive compensation in the U.S. is ridiculously out of line with performance. That won't change, moreover, because the deck is stacked against investors when it comes to the CEO's pay.
Warren Buffett
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You can't produce a baby in one month by getting nine women pregnant.
Warren Buffett
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Making money isn't the backbone of our guiding purpose making money is the by-product of our guiding purpose. If you're doing something you love, you're more likely to put your all into it, and that generally equates to making money
Warren Buffett
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If I subscribed to the efficient market theory I would still be delivering papers
Warren Buffett
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Our marketable equities tell us by their operating results - not by their daily, or even yearly, price quotations - whether our investments are successful. The market may ignore business success for a while, but eventually will confirm it.
Warren Buffett
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With a wonderful business, you can figure out what will happen you can't figure out when it will happen. You don't want to focus on when, you want to focus on what. If you're right about what, you don't have to worry about when
Warren Buffett