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We can afford to lose money - even a lot of money. But we can't afford to lose reputation - even a shred of reputation.

Warren Buffett

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Warren Buffett
Age: 94
Born: 1930
Born: August 30
Entrepreneur
Financier
Investor
Shareholder
Omaha
Nebraska
Warren Edward Buffett
Reputation
Lose
Loses
Money
Even
Shred
Afford

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If you want to shoot rare, fast-moving elephants, you should always carry a loaded gun.
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Time is the friend of the wonderful company, the enemy of the mediocre.
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You do not adequately protect yourself by being half awake when other are sleeping.
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What the wise do in the beginning, fools do in the end.
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Either they're trying to con you or they're trying to con themselves.
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Remember that the stock market is manic-depressive.
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Cash never makes us happy, but it's better to have the money burning a hole in Berkshire's pocket than resting comfortably in someone else's.
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I spend twelve hours a week - a little over 10% of my waking hours - playing the game. Now I am trying to figure out how to get by on less sleep in order to fit in a few more hands.
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It will be good for us in the long run, and I mean there are, you know, six and a half billion people in this world. And it's great for 300 million to keep enjoying more and more property, but I think it's terrific if, you know, the remainder do.
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People should always know better.
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I have worked with investors for 60 years and I have yet to see anyone - not even when capital gains rates were 39.9 percent in 1976-77 - shy away from a sensible investment because of the tax rate on the potential gain.
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The most important thing in terms of your circle of competence is not how large the area of it is, but how well you've defined the perimeter.
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The most common cause of low prices is pessimism - sometimes pervasive, sometimes specific to a company or industry. We want to do business in such an environment, not because we like pessimism but because we like the prices it produces.
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What's nice about investing is you don't have to swing at every pitch.
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Shares are not mere pieces of paper. They represent part ownership of a business. So, when contemplating an investment, think like a prospective owner.
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Paradoxically, when 'dumb' money acknowledges its limitations, it ceases to be dumb.
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My favorite time frame for holding a stock is forever.
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It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently.
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I have an 800 freephone number now that I call if I get the urge to buy an airline stock. I call at two in the morning and I say: My name is Warren and I'm an aeroholic. And then they talk me down.
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I am not worried about the country. I'm just worried about anything that gums up the potential of the country. And right now, it's pretty gummed up.
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