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In the end, advertising rests upon the fact that consumers are a fickle and superstitious mob, incapable of any real judgment as to what it wants or how it is to get what it thinks it likes.
Walter Lippmann
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Walter Lippmann
Age: 85 †
Born: 1889
Born: September 23
Died: 1974
Died: December 14
Journalist
Politician
Writer
New York City
New York
Ends
Advertising
Real
Likes
Thinking
Thinks
Judgment
Fickle
Wants
Superstitious
Upon
Rests
Fact
Incapable
Facts
Consumers
More quotes by Walter Lippmann
I generalized rashly: That is what kills political writing, this absurd pretence that you are delivering a great utterance. You never do. You are just a puzzled man making notes about what you think. You are not building the Pantheon, then why act like a graven image? You are drawing sketches in the sand which the sea will wash away.
Walter Lippmann
You don't have to preach honesty to men with a creative purpose. A genuine craftsman will not adulterate this product. The reason isn't because duty says he shouldn't, but because passion says he couldn't.
Walter Lippmann
There is no arguing with the pretenders to a divine knowledge and to a divine mission. They are possessed with the sin of pride, they have yielded to the perennial temptation.
Walter Lippmann
Love endures when the lovers love many things together And not merely each other.
Walter Lippmann
A regime, an established order, is rarely overthrown by a revolutionary movement usually a regime collapses of its own weakness and corruption and then a revolutionary movement enters among the ruins and takes over the powers that have become vacant.
Walter Lippmann
It is so much easier to talk of poverty than to think of the poor.
Walter Lippmann
We forge gradually our greatest instrument for understanding the world - introspection. We discover that humanity may resemble us very considerably - that the best way of knowing the inwardness of our neighbors is to know ourselves.
Walter Lippmann
One might point to the great illumination that has resulted from Freud's analysis of the abracadabra of our dreams. No one can any longer dismiss the fantasy because it is logically inconsistent, superficially absurd, or objectively untrue.
Walter Lippmann
The news is not a mirror of social conditions, but the report of an aspect that has obtruded itself.
Walter Lippmann
There can be no liberty for a community which lacks the means by which to detect lies.
Walter Lippmann
The balancing of present wants against the future is really the central problem of ethics.
Walter Lippmann
Certainly he is not of the generation that regards honesty as the best policy. However, he does regard it as a policy.
Walter Lippmann
Culture is the name for what people are interested in, their thoughts, their models, the books they read and the speeches they hear, their table-talk, gossip, controversies, historical sense and scientific training, the values they appreciate, the quality of life they admire. All communities have a culture. It is the climate of their civilization.
Walter Lippmann
Nobody has yet found a way of bombing that can prevent foot soldiers from walking.
Walter Lippmann
Popular government has not yet been proved to guarantee, always and everywhere, good government.
Walter Lippmann
We are concerned in public affairs, but immersed in our private ones.
Walter Lippmann
Men have been barbarians much longer than they have been civilized. They are only precariously civilized, and within us there is the propensity, persistent as the force of gravity, to revert under stress and strain, under neglect or temptation, to our first natures.
Walter Lippmann
Before you can begin to think about politics at all, you have to abandon the notion that there is a war between good men and bad men.
Walter Lippmann
Men are mortal, but ideas are immortal.
Walter Lippmann
The Bill of Rights does not come from the people and is not subject to change by majorities. It comes from the nature of things. It declares the inalienable rights of man not only against all government but also against the people collectively.
Walter Lippmann
