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On the day he unveiled the Macintosh, a reporter from Popular Science asked Jobs what type of market research he had done. Jobs responded by scoffing, Did Alexander Graham Bell do any market research before he invented the telephone?
Walter Isaacson
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Walter Isaacson
Age: 72
Born: 1952
Born: May 20
Biographer
Journalist
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New Orleans
Louisiana
Popular
Alexander
Market
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Bell
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More quotes by Walter Isaacson
A theme of digital success is keeping it simple.
Walter Isaacson
I visited Jobs for the last time in his Palo Alto, Calif., home. He had moved to a downstairs bedroom because he was too weak to go up and down stairs. He was curled up in some pain, but his mind was still sharp and his humor vibrant
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The reality distortion field was a confounding mélange of a charismatic rhetorical style, indomitable will, and eagerness to bend any fact to fit the purpose at hand.
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Jobs has within him sort of this conflict, but he doesn't quite see it as a conflict between being hippie-ish and anti-materialistic but wanting to sell things like Wozniak's board. Wanting to create a business.
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I used to be an angry man myself. I’m a recovering assaholic so I could recognize that in Steve. (quoting Jean-Louis Gassée)
Walter Isaacson
I've always had an abundance of material about the subjects of my biographies.
Walter Isaacson
Good telling of human stories is the best way to keep the Internet and World Wide Web from becoming a waste vastland.
Walter Isaacson
One of the great pressures we're facing in journalism now is it's a lot cheaper to hire thumb suckers and pundits and have talk shows on the air than actually have bureaus and reporters
Walter Isaacson
I think it's very important to have a sense of balance in covering the war, but you don't have to be morally neutral about terrorism.
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Physics should represent a reality in time and space, free from spooky action at a distance.
Walter Isaacson
People who know what they’re talking about don’t need PowerPoint.
Walter Isaacson
You should never start a company with the goal of getting rich. Your goal should be making something you believe in and making a company that will last. Excerpt From: Walter, Isaacson. “Steve Jobs.” Simon & Schuster, 2011-10-23T21:00:00+00:00. iBooks. This material may be protected by copyright.
Walter Isaacson
What are the five products you want to focus on? Get rid of the rest, because they’re dragging you down. They’re turning you into Microsoft. They’re causing you to turn out products that are adequate but not great.
Walter Isaacson
Picasso had a saying - 'good artists copy, great artists steal' - and we have always been shameless about stealing great ideas.
Walter Isaacson
By the end of his career, he [Steve Jobs] has proven that he can do the impossible, and he has gathered probably the most loyal team of eight players of any business in America.
Walter Isaacson
I discovered that the best innovation is sometimes the company, the way you organize a company. The whole notion of how you build a company is fascinating. Steve Jobs
Walter Isaacson
I think that we shouldn't be fixated all the time on the ups and downs of the weekly ratings, of the quarter-hour ratings.
Walter Isaacson
Without Steve Jobs, you would have well-designed computers, probably open and not integrated, but they wouldn't have sex appeal, they wouldn't have romance.
Walter Isaacson
It's about doing something larger than yourself. It's about serving this world, helping others.
Walter Isaacson
When there are multiple versions of a story, you really have three ways to go. You can pick the most sensational version. You can try to balance things in your gut to get to what you think is the honest truth. Or you can err on the side of kindness.
Walter Isaacson
