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We've always known you can gain circulation or viewers by cheapening the product, and now you're finding the bad driving out the good.
Walter Cronkite
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Walter Cronkite
Age: 92 †
Born: 1916
Born: November 4
Died: 2009
Died: July 17
Journalist
News Presenter
Saint Joseph
Missouri
Walter Leland Cronkite
Jr.
Walter Leland Cronkite
Jr
Driving
Findings
Finding
Gains
Products
Circulation
Known
Viewers
Good
Gain
Always
Product
More quotes by Walter Cronkite
We are not educated well enough to perform the necessary act of intelligently selecting our leaders.
Walter Cronkite
Reagan was an exceedingly likeable guy, just a heck of a nice fellow, despite his politics. He was funny and loved a good joke, the dirtier, I'm afraid the more ethnic, the better. I don't think he brought very much to the presidency, except charisma and success.
Walter Cronkite
Everything is being compressed into tiny tablets. You take a little pill of news every day-23 minutes-and that's supposed to be enough.
Walter Cronkite
A handful of us determine what will be on the evening news broadcasts, or, for that matter, in the New York Times or Washington Post or Wall Street Journal. Indeed it is a handful of us with this awesome power.And those [news stories] available to us already have been culled and re-culled by persons far outside our control.
Walter Cronkite
I grew my mustache when I was nineteen in order to look older. I never shaved it off even though it overran its usefulness many, many years ago. Once you get started in television, people associate you with your physical appearance - and that includes the mustache. So I can't shave it off now. If I did, I'd have to answer too much mail.
Walter Cronkite
Interviewing friends is a tough one. Your duty to the interview must transcend your friendship. Occasionally you'll lose a friend.
Walter Cronkite
Everybody knows that there's a liberal, that there's a heavy liberal persuasion among correspondents.
Walter Cronkite
Television [is] a high-impact medium. It does some things no other force can do-transmitting electronic pictures through the air. Still, as an explored, comprehensive medium, it is not a substitute for print.
Walter Cronkite
This opens the door on another chapter of history.
Walter Cronkite
Not only do we have a right to know, we have a duty to know what our Government is doing in our name. If there's a criticism to be made today, it's that the press isn't doing enough to put the pressure on the government to provide information.
Walter Cronkite
For many years, I did my best to report on the issues of the day in as objective a manner as possible. When I had my own strong opinions, as I often did, I tried not to communicate them to my audience. Now, however, my circumstances are different. I am in a position to speak my mind. And that is what I propose to do.
Walter Cronkite
Not only do we have a right to know, we have a duty to know what our Government is doing in our name.
Walter Cronkite
Our task is not to tell the truth we are opinion molders.
Walter Cronkite
Be kind to an old man.
Walter Cronkite
I'm a romanticist in many ways. I never get behind the wheel of my boat and dropping the anchor without saying to myself, secretly giving my orders to the crew All right, lift the anchor, we're on our way to South Hampton. We're gonna beat them there with this load of tea!
Walter Cronkite
Probably the most important single element that I found in my own marriage was a sense of humor. My wife had a delicious sense of humor, and I think I have an adequate one.
Walter Cronkite
A system of world order-preferably a system of world government -is mandatory... The proud nations someday will see the light and, for the common good and their own survival, yield up their precious sovereignty.
Walter Cronkite
America's health care system is neither healthy, caring, nor a system.
Walter Cronkite
When you're bringing in a fairly unknown candidate challenging a sitting president, the population needs a lot more information than reduced coverage provides.
Walter Cronkite
There is no such thing as a little freedom. Either you are all free, or you are not free.
Walter Cronkite
