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We've always known you can gain circulation or viewers by cheapening the product, and now you're finding the bad driving out the good.
Walter Cronkite
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Walter Cronkite
Age: 92 †
Born: 1916
Born: November 4
Died: 2009
Died: July 17
Journalist
News Presenter
Saint Joseph
Missouri
Walter Leland Cronkite
Jr.
Walter Leland Cronkite
Jr
Good
Gain
Always
Product
Driving
Findings
Finding
Gains
Products
Circulation
Known
Viewers
More quotes by Walter Cronkite
Objective journalism and an opinion column are about as similar as the Bible and Playboy magazine.
Walter Cronkite
The great sadness of my life is that I never achieved the hour newscast, which would not have been twice as good as the half-hour newscast, but many times as good.
Walter Cronkite
Interviewing friends is a tough one. Your duty to the interview must transcend your friendship. Occasionally you'll lose a friend.
Walter Cronkite
I'm very proud of what Harry Truman turned out to be in office and the record he made. Certainly I think he'll go down in history as one of the greats, because of his conscience, his determination to stick with what he knew was right.
Walter Cronkite
Our task is not to tell the truth we are opinion molders.
Walter Cronkite
Not only do we have a right to know, we have a duty to know what our Government is doing in our name. If there's a criticism to be made today, it's that the press isn't doing enough to put the pressure on the government to provide information.
Walter Cronkite
There is a compulsion that is perhaps the heart of life's meanings, this marvelous mystery of blood ties that brings joy whenever a new family member comes on the scene.
Walter Cronkite
And that's the way it is.
Walter Cronkite
Probably the most important single element that I found in my own marriage was a sense of humor. My wife had a delicious sense of humor, and I think I have an adequate one.
Walter Cronkite
Reagan was an exceedingly likeable guy, just a heck of a nice fellow, despite his politics. He was funny and loved a good joke, the dirtier, I'm afraid the more ethnic, the better. I don't think he brought very much to the presidency, except charisma and success.
Walter Cronkite
It is not the reporter's job to be a patriot or to presume to determine where patriotism lies. His job is to relate the facts.
Walter Cronkite
Never before probably has the need for interfaith commitment been nearly as great as it is at this very moment.
Walter Cronkite
The first priority of humankind in this era is to establish an effective system of world law that will assure peace with justice among the peoples of the world.
Walter Cronkite
I think it is absolutely essential in a democracy to have competition in the media, a lot of competition, and we seem to be moving away from that.
Walter Cronkite
America's health care system is neither healthy, caring, nor a system.
Walter Cronkite
The battle for the airwaves cannot be limited to only those who have the bank accounts to pay for the battle and win it.
Walter Cronkite
In seeking truth you have to get both sides of a story.
Walter Cronkite
For how many thousands of years now have we humans been what we insist on calling civilized? And yet, in total contradiction, we also persist in the savage belief that we must occasionally, at least, settle our arguments by killing one another.
Walter Cronkite
We are not educated well enough to perform the necessary act of intelligently selecting our leaders.
Walter Cronkite
Be kind to an old man.
Walter Cronkite
