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I think the most important thing is just if you hire people whose personal values match the corporate core values - and not just the stated ones.

Tony Hsieh

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Tony Hsieh
Age: 46 †
Born: 1973
Born: December 12
Died: 2020
Died: November 27
Businessperson
Computer Scientist
Entrepreneur
Internet Entrepreneur
Urbana
Illinois
Xie Jiahua
Tony Xie
Thinking
Core
People
Whose
Ones
Personal
Values
Stated
Important
Hire
Thing
Match
Think
Corporate

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The problem when someone feels burned out, bored, unchallenged, or stifled by their work is not the job itself but rather the environment and playground rules given to them to do the job at hand.
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A great brand is a story that never stops unfolding.
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If someone is self-aware, then they can always continue to grow. If they're not self-aware, I think it's harder for them to evolve or adapt beyond who they already are.
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Things are never as bad or as good as they seem.
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It doesn't cost anything to say hi when you pass someone else in the hallway, whereas, most corporations if you pass you avoid eye contact.
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Zappos uses call center technology to track average call time per agent. But the goal isn't to reduce this average - it's more important that we make an emotional connection with the customer, rather than just quickly getting them off the phone.
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To WOW, you must differentiate yourself, which means do something a little unconventional and innovative. You must do something that’s above and beyond what’s expected. And whatever you do must have an emotional impact on the receiver.
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Zappos is a customer service company that just happens to sell shoes.
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SEO expertise is a core need for today's online businesses.
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...the best leaders are servant leaders - they serve those they lead.
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We asked ourselves what we wanted this company to stand for. We didn't want to just sell shoes. I wasn't even into shoes - but I was passionate about customer service.
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Twitter is like hugging. Just because it's hard to measure the return on investment doesn't mean there isn't value there.
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Have fun. The game is a lot more enjoyable when you're trying to do more than just make money.
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Rather than focus on trying to get a lot of customers to market yourself, really focus more on the actual product or service itself and existing users to, like, what would make them happier, what would make them come back more and more times or in our case buy more often.
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Success is getting to a point where you'd be truly OK with losing everything you have and starting over.
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You've gotta love the game. To become really good, you need to live it and sleep it.
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Help shape the stories that people are telling about you.
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The ultimate definition of success is: you could lose everything that you have and truly be okay with it. Your happiness isn't based on external factors.
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For individuals, character is destiny. For organizations, culture is destiny.
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I believe that there's something interesting about anyone and everyone - you just have to figure out what that something is.
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