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I think the most important thing is just if you hire people whose personal values match the corporate core values - and not just the stated ones.

Tony Hsieh

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Tony Hsieh
Age: 46 †
Born: 1973
Born: December 12
Died: 2020
Died: November 27
Businessperson
Computer Scientist
Entrepreneur
Internet Entrepreneur
Urbana
Illinois
Xie Jiahua
Tony Xie
Thing
Match
Think
Corporate
Thinking
Core
People
Whose
Ones
Personal
Values
Stated
Important
Hire

More quotes by Tony Hsieh

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Rather than focus on trying to get a lot of customers to market yourself, really focus more on the actual product or service itself and existing users to, like, what would make them happier, what would make them come back more and more times or in our case buy more often.
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SEO expertise is a core need for today's online businesses.
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Business is all about learning to balance the short-term, medium-term and long-term and I think it's when things are going well it covers up a lot of mistakes and bad decisions because you're growing so quickly.
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Service Over the years, the number one driver of our growth at Zappos has been repeat customers and word of mouth. Our philosophy has been to take most of the money we would have spent on paid advertising and invest it into customer service and the customer experience instead, letting our customers do the marketing for us through word of mouth.
Tony Hsieh
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Instead of getting an iPad, I now use my iPhone with a giant magnifying glass attached to my face.
Tony Hsieh
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Every employee can affect your company's brand, not just the front-line employees that are paid to talk to your customers.
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Inspire other communities and cities to reinvent themselves.
Tony Hsieh
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A bigger business is like a cruise ship: There are lots of amenities and you can go a lot further, but it's harder to turn quickly.
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Studies find top 3 most stressful moments in people's lives: death, divorce, and properly pronouncing Worcestershire sauce.
Tony Hsieh
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You've gotta love the game. To become really good, you need to live it and sleep it.
Tony Hsieh
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It doesn't cost anything to say hi when you pass someone else in the hallway, whereas, most corporations if you pass you avoid eye contact.
Tony Hsieh
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Learn by doing. Theory is nice, but nothing replaces actual experience.
Tony Hsieh
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I thought about how easily we are all brainwashed by our society and culture to stop thinking and just assume by default that more money equals more success and more happiness, when ultimately happiness is really just about enjoying life.
Tony Hsieh
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Ask yourself: would you be comfortable printing everything your employees, customers & partners have to say about your culture?
Tony Hsieh
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The problem when someone feels burned out, bored, unchallenged, or stifled by their work is not the job itself but rather the environment and playground rules given to them to do the job at hand.
Tony Hsieh
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The brand is just a lagging indicator of a company's culture.
Tony Hsieh
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Happiness is really just about four things: perceived control, perceived progress, connectedness (number and depth of your relationships), and vision/meaning (being part of something bigger than yourself).
Tony Hsieh
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We decided that if we get the culture right, most of the stuff, like building a brand around delivering the very best customer service, will just take care of itself.
Tony Hsieh
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Be true to yourself. If you follow that principle, a lot of decisions are actually pretty easy.
Tony Hsieh
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...the best leaders are servant leaders - they serve those they lead.
Tony Hsieh