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Just figure out what your personal values are then just make those the corporate values.

Tony Hsieh

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Tony Hsieh
Age: 46 †
Born: 1973
Born: December 12
Died: 2020
Died: November 27
Businessperson
Computer Scientist
Entrepreneur
Internet Entrepreneur
Urbana
Illinois
Xie Jiahua
Tony Xie
Figure
Figures
Personal
Values
Make
Corporate

More quotes by Tony Hsieh

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If I was going to go into an office I wanted it to be with people I would choose to be around even if we didn't have to work together and so that was one of the major reasons why I decided out of all the different companies we invested in to work with Zappos.
Tony Hsieh
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Businesses often forget about the culture, and ultimately, they suffer for it because you can't deliver good service from unhappy employees.
Tony Hsieh
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Things are never as bad or as good as they seem.
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Every employee can affect your company's brand, not just the front-line employees that are paid to talk to your customers.
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If you're worried about putting food on the table or putting a roof over your head, that stress is definitely will contribute to unhappiness, but once you have your basic needs met then incremental money.
Tony Hsieh
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I think the most important thing is just if you hire people whose personal values match the corporate core values - and not just the stated ones.
Tony Hsieh
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A great brand is a story that never stops unfolding.
Tony Hsieh
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Most companies are very quick to hire and slow to fire, when really it should be the other way around.
Tony Hsieh
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We asked ourselves what we wanted this company to stand for. We didn't want to just sell shoes. I wasn't even into shoes - but I was passionate about customer service.
Tony Hsieh
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I believe that there's something interesting about anyone and everyone - you just have to figure out what that something is.
Tony Hsieh
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Ask yourself: would you be comfortable printing everything your employees, customers & partners have to say about your culture?
Tony Hsieh
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I thought about how easily we are all brainwashed by our society and culture to stop thinking and just assume by default that more money equals more success and more happiness, when ultimately happiness is really just about enjoying life.
Tony Hsieh
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Help shape the stories that people are telling about you.
Tony Hsieh
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Instead of getting an iPad, I now use my iPhone with a giant magnifying glass attached to my face.
Tony Hsieh
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I think everyone should get a little exposure to computer science because it really forces you to think in a slightly different way, and it's a skill that you can apply in life in general, whether you end up in computer science or not.
Tony Hsieh
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Rather than focus on trying to get a lot of customers to market yourself, really focus more on the actual product or service itself and existing users to, like, what would make them happier, what would make them come back more and more times or in our case buy more often.
Tony Hsieh
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Launching a business is kind of like a motorboat: You can go very quickly and turn fast.
Tony Hsieh
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Your personal core values define who you are, and a company's core values ultimately define the company's character and brand. For individuals, character is destiny. For organizations, culture is destiny.
Tony Hsieh
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Studies find top 3 most stressful moments in people's lives: death, divorce, and properly pronouncing Worcestershire sauce.
Tony Hsieh
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Learn by doing. Theory is nice, but nothing replaces actual experience.
Tony Hsieh