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A great brand is a story that never stops unfolding.

Tony Hsieh

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Tony Hsieh
Age: 46 †
Born: 1973
Born: December 12
Died: 2020
Died: November 27
Businessperson
Computer Scientist
Entrepreneur
Internet Entrepreneur
Urbana
Illinois
Xie Jiahua
Tony Xie
Never
Branding
Unfolding
Stops
Brand
Brands
Story
Stories
Great

More quotes by Tony Hsieh

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Twitter is like hugging. Just because it's hard to measure the return on investment doesn't mean there isn't value there.
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Zappos uses call center technology to track average call time per agent. But the goal isn't to reduce this average - it's more important that we make an emotional connection with the customer, rather than just quickly getting them off the phone.
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Good businesses generate missions to drive their profits. Great businesses generate profits to drive their missions.
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For individuals, character is destiny. For organizations, culture is destiny.
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Every employee can affect your company's brand, not just the front-line employees that are paid to talk to your customers.
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I think everyone should get a little exposure to computer science because it really forces you to think in a slightly different way, and it's a skill that you can apply in life in general, whether you end up in computer science or not.
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Zappos is a customer service company that just happens to sell shoes.
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If someone is self-aware, then they can always continue to grow. If they're not self-aware, I think it's harder for them to evolve or adapt beyond who they already are.
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Having a higher purpose is more than just about profits. You actually end up making more profits in the long run because employees really are a lot more engaged and customers see the higher purpose in the company.
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Just figure out what your personal values are then just make those the corporate values.
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You've gotta love the game. To become really good, you need to live it and sleep it.
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To never forget that the most important thing in life is the quality of life we lead.
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I made a list of the happiest periods of my life & I realized that none of them involve money.
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A lot of people realize I don't have to work in this job that I'm miserable at every year, or every day, and I don't have to live in, for example, New York City where it's super expensive and if I live somewhere else that is less expensive and could pursue my passion like, I can afford to do that.
Tony Hsieh
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Have fun. The game is a lot more enjoyable when you're trying to do more than just make money.
Tony Hsieh
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Things are never as bad or as good as they seem.
Tony Hsieh
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Your personal core values define who you are, and a company's core values ultimately define the company's character and brand. For individuals, character is destiny. For organizations, culture is destiny.
Tony Hsieh
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Inspire other communities and cities to reinvent themselves.
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It doesn't cost anything to say hi when you pass someone else in the hallway, whereas, most corporations if you pass you avoid eye contact.
Tony Hsieh
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Learn by doing. Theory is nice, but nothing replaces actual experience.
Tony Hsieh