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Excellence is not an aspiration. Excellence is what you do in the next five minutes.

Tom Peters

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Tom Peters
Age: 81
Born: 1942
Born: November 7
Businessperson
Economist
Writer
Baltimore
Maryland
Aspiration
Excellence
Minutes
Five
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More quotes by Tom Peters

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OPPORTUNITY is not knocking. It is pounding on your door.
Tom Peters
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Inspiring visions rarely (I'm tempted to say never) include numbers.
Tom Peters
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Effective listening is a professional achievement-achieved only through hard work.
Tom Peters
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One potential long-term problem with many current digital libraries is that they grew out of and aresupported by bricks-and-mortar libraries. Although there is nothing inherently wrong with that arrangement, inreality it creates a potentially dangerous situation that I call the other digital divide.
Tom Peters
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Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me, Inc. To be in business today, our most important job is to be head marketer for the brand called You.
Tom Peters
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The drive for control, or the perception thereof, is truly the strongest force in human nature.
Tom Peters
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If timing ain't everything, it's damn close
Tom Peters
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The greatest difficulty in the world is not for people to accept new ideas, but to make them forget old ideas.
Tom Peters
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We're going to see leadership emerge as the most important element of business - the attribute that is highest in demand and shortest in supply.
Tom Peters
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Customers perceive service in their own unique, idiosyncratic, emotional, irrational, end-of-the-day, and totally human terms. Perception is all there is!
Tom Peters
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I believe in the age of the Internet, Facebook and Twitter, that relationships are everything.
Tom Peters
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Celebrate what you want to see more of.
Tom Peters
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Winston Churchill said that appetite was the most important thing about education. Leadership guru Warren Bennis says he wants to be remembered as 'curious to the end.' David Ogilvy contends that the greatest ad copywriters are marked by an insatiable curiosity 'about every subject under the sun.'
Tom Peters
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Test fast, fail fast, adjust fast.
Tom Peters
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Who comes first? Don't be silly, says King Hal it's employees. That is - and this dear Watson, is elementary - if you genuinely want to put customers first, you must put employees more first.
Tom Peters
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Are you placing enough interesting, freakish, long shot, weirdo bets?
Tom Peters
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An era similar to the one in which the black rotary phone dominated its product category may not recur anytime soon.
Tom Peters
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When it comes to e-book playback devices and software, I have always thought that the emphasis on ergonomic concerns as a tipping point for the end-user population was misplaced.
Tom Peters
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I am confident that for the foreseeable future (barring some catastrophic event affecting economic, energy, electrical, and communications systems), many subpopulations that use information intensively (e.g., students, academics, library patrons, white collar workers) will be using some sort of portal information appliance.
Tom Peters
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Leaders do stuff that matters.
Tom Peters