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Think about the market, think about the design, and think about who is going to design for that market. Hit the mark.

Tom Peters

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Tom Peters
Age: 82
Born: 1942
Born: November 7
Businessperson
Economist
Writer
Baltimore
Maryland
Thinking
Market
Mark
Design
Going
Think

More quotes by Tom Peters

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...high end does not necessarily equal high price. It's a matter of attitude.
Tom Peters
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Business is about people. It's about passion. It's about bold ideas, bold small ideas or bold large ideas.
Tom Peters
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When it comes to e-book playback devices and software, I have always thought that the emphasis on ergonomic concerns as a tipping point for the end-user population was misplaced.
Tom Peters
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For the blue-collar worker, the driving force behind change was factory automation using programmable machine tools. For the office worker, it's office automation using computer technology: enterprise-resource-planning systems, groupware, intranets, extranets, expert systems, the Web, and e-commerce.
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I want the public as well as libraries and schools to enjoy unlimited access to public-domain books. This means no charges for these kind of texts themselves.
Tom Peters
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The selfish leader will attempt to lead others for their own gain and for the detriment of others.
Tom Peters
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Winston Churchill said that appetite was the most important thing about education. Leadership guru Warren Bennis says he wants to be remembered as 'curious to the end.' David Ogilvy contends that the greatest ad copywriters are marked by an insatiable curiosity 'about every subject under the sun.'
Tom Peters
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To sell is above all to master the art and science of listening.
Tom Peters
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The populations of most cities around the world continue to grow. The reasonspeople congregate in cities are various and complex, and the dawn of the digital age has not put much of adamper on the human urge to congregate.
Tom Peters
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I'm about as far from being a flag-waver - you won't find any American flag pins in my drawer - as someone can be.
Tom Peters
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Quality involves living the message of the possibility of perfection and infinite improvement, living it day in and day out, decade by decade.
Tom Peters
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Statistically and emotionally, I believe that the way I can be of help to society is by doing what I know and what I've been good at.
Tom Peters
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Formula for success: Underpromise and overachieve.
Tom Peters
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A passive approach to professional growth will leave you by the wayside.
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What gets measured gets done.
Tom Peters
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Stop being conned by the old mantra that says, 'Leaders are cool, managers are dweebs.' Instead, follow the Peters Principle: Leaders are cool. Managers are cool too!
Tom Peters
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Digital ink technology holds substantial promise in terms of legibility, portability, and power consumption, but I am less confident about the communication aspect.
Tom Peters
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Public Speaking is a skill that can be studied, polished, perfected. Not only can you get good at it, you can get damn good at it and it makes a heck of a difference.
Tom Peters
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The simple act of paying positive attention to people has a great deal to do with productivity.
Tom Peters
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Leaders do stuff that matters.
Tom Peters