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Think about the market, think about the design, and think about who is going to design for that market. Hit the mark.

Tom Peters

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Tom Peters
Age: 82
Born: 1942
Born: November 7
Businessperson
Economist
Writer
Baltimore
Maryland
Market
Mark
Design
Going
Think
Thinking

More quotes by Tom Peters

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I found myself declaiming, full flower, for an hour on the utmost importance and urgency of Blogging, telling him in no uncertain terms that, especially in a high-end niche business, Blogging is the premier way to have intimate conversations with his Clients. Funny thing, I believe it!
Tom Peters
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Send 10-TEN!!-people flowers. Today. As Thank yous for good things small-or even large-done in the last two weeks.
Tom Peters
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...high end does not necessarily equal high price. It's a matter of attitude.
Tom Peters
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What you decide not to do is probably more important that what you decide to do.
Tom Peters
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You can't live life without an eraser.
Tom Peters
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Swipe from the best, then adapt.
Tom Peters
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Public Speaking is a skill that can be studied, polished, perfected. Not only can you get good at it, you can get damn good at it and it makes a heck of a difference.
Tom Peters
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The leaders who work most effectively, it seems to me, never say 'I'. They don't think 'I'. They think 'we' they think 'team'.
Tom Peters
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Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me, Inc. To be in business today, our most important job is to be head marketer for the brand called You.
Tom Peters
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If the person you delegated to does the job twice as well as you would have done it, consider yourself a leader.
Tom Peters
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He who makes the quickest, coolest prototypes reigns!
Tom Peters
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The company's most urgent task is to learn to welcome, beg for, demand - innovation from everyone.
Tom Peters
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The top athletes are consummate pros who work obsessively at their craft. Approach yours the same way.
Tom Peters
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Quite simply, no matter how hard you try, no matter how open you are, you'll end up surrounded by yes people. It's hard not to believe people who are repeating your own ideas. Resist the temptation.
Tom Peters
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Who, precisely, are your Dreamers? Are their Dreams in Technicolor? Do you allow their most Outrageous Dreams to be seen in public?
Tom Peters
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Forget loyalty. Or at least loyalty to one's corporation. Try loyalty to your Rolodex-your network-instead.
Tom Peters
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Portability of lots of information should not be underestimated.
Tom Peters
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Give a lot, expect a lot, and if you don't get it, prune.
Tom Peters
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Now that gigabytes of accessible, malleable information can be carried in one's pocket, we probably will start to see some widespread shifts and trends in how and where people interact with digital documents.
Tom Peters
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It's this simple: You are a brand. You are in charge of your brand. There is no single path to success. And there is no one right way to create the brand called You. Except this: Start today. Or else.
Tom Peters