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Be guided by the axiom: There are no limits to the ability to contribute on the part of a properly selected, well-trained, appropriately supported, and, above all, committed person.

Tom Peters

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Tom Peters
Age: 82
Born: 1942
Born: November 7
Businessperson
Economist
Writer
Baltimore
Maryland
Ability
Selected
Part
Guided
Persons
Supported
Person
Contribute
Wells
Trained
Well
Properly
Axiom
Committed
Appropriately
Limits
Axioms

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Only pissed-off people change the world.
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What gets measured gets done.
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If I read a book that cost me $20 and I get one good idea, I've gotten one of the greatest bargains of all time.
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And remember: Everything in business is a paradox. To be excellent, you have to be consistent. When you're consistent, you're vulnerable to attack. Yes, it's a paradox. Now deal with it!
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Reward excellent failures. Punish mediocre successes.
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It's this simple: You are a brand. You are in charge of your brand. There is no single path to success. And there is no one right way to create the brand called You. Except this: Start today. Or else.
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You have to stand out if you want to move up.
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The winners stun us not by their cleverness, but by the fact that every tiny aspect of the business is just a touch better than the norm.
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Develop a respect and reverence for the principle of variation: the idea that the message ain't in the mean, the mode or the median - it's in the differences that occur throughout a population.
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With most competitors moving ever faster, the race will go to those who listen (and respond) most intently.
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OLD: Be No.1 or No.2 in Your Market. NEW: Find a Niche, Create Something New.
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You can't think your way out of a box you've got to act.
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All white-collar work is project work. The single salient fact that touches all of our lives is that work is being reinvented.
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Winners must learn to relish change with the same enthusiasm and energy that we have resisted it in the past.
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Formula for success: Underpromise and overachieve.
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Integrity may be about little things as much or more than big ones.
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The drive for control, or the perception thereof, is truly the strongest force in human nature.
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Community organizing is all about building grassroots support. It's about identifying the people around you with whom you can create a common, passionate cause. And it's about ignoring the conventional wisdom of company politics and instead playing the game by very different rules.
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An era similar to the one in which the black rotary phone dominated its product category may not recur anytime soon.
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Test fast, fail fast, adjust fast.
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