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Remember: You are the only human being in the world who can help this particular customer at this particular moment in time.
Tom Peters
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Tom Peters
Age: 82
Born: 1942
Born: November 7
Businessperson
Economist
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Baltimore
Maryland
Moment
Helping
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Remember
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Help
More quotes by Tom Peters
If the other guy is getting better, then you'd better be getting better faster than the other guy is getting better... or you're getting worse.
Tom Peters
Send 10-TEN!!-people flowers. Today. As Thank yous for good things small-or even large-done in the last two weeks.
Tom Peters
Divas do it, golfers do it, pilots do it, violists do it, sprinters do it, soldiers do it, surgeons do it, astronauts do it...only business people think it isn't necessary to train.
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The trouble with much of the advice business gets today about the need to be more vigorously creative is that its advocates often fail to distinguish between creativity and innovation. Creativity is thinking up new things. Innovation is doing new things... The shortage is of innovators.
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Lists simplify, clarify, edify.
Tom Peters
Don't let the vision be shot through with holes, but be damn sure some of your best and brightest are shooting at it -- with bazookas as well as sniper's rifles.
Tom Peters
The principal reason, invariably, most successful giant companies rather quickly become also-rans, or just amorphous blobs on the competitive landscape, is their failure to re-tool in anything like a fundamental way. In fact, the worse things get, typically, the more they dig in their heels and defend yesterday's turf.
Tom Peters
Make an extensive table of project 'deliverables'. Label one column 'as requested'. Create another column labeled 'could be'. Make each 'could be' wild and woolly!
Tom Peters
If silly things were not done, intelligent things would never happen.
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Companies have got to learn to eat change for breakfast.
Tom Peters
Take someone NEW AND WEIRD to lunch today
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The unthinkable is thinkable. No: likely.
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People of all demographic categories and geographic regions will access a good digital library.
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As a consumer, you want to associate with brands whose powerful presence creates a halo effect that rubs off on you.
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Design is so critical it should be on the agenda of every meeting in every single department.
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The difference between great and average is, mostly, having the imagination and zeal to re-create yourself daily.
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Who comes first? Don't be silly, says King Hal it's employees. That is - and this dear Watson, is elementary - if you genuinely want to put customers first, you must put employees more first.
Tom Peters
My half-baked reading of history is that we continue to go through these waves of entrepreneurial explosion followed by merger mania and consolidation. Out of that come big sluggish companies that eventually collapse under the weight of what they've created, and are killed off by the next wave of entrepreneurs.
Tom Peters
Stellar teams are invariably made up of quirky individuals who typically rub each other raw, but they figure out - with the spiritual help of a gifted leader - how to be their peculiar selves and how to win championships as a team...at the same time.
Tom Peters
Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me, Inc. To be in business today, our most important job is to be head marketer for the brand called You.
Tom Peters