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The thing that keeps a business ahead of the competition is excellence in execution.

Tom Peters

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Tom Peters
Age: 82
Born: 1942
Born: November 7
Businessperson
Economist
Writer
Baltimore
Maryland
Business
Thing
Execution
Excellence
Ahead
Keeps
Competition

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Be guided by the axiom: There are no limits to the ability to contribute on the part of a properly selected, well-trained, appropriately supported, and, above all, committed person.
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Digital ink technology holds substantial promise in terms of legibility, portability, and power consumption, but I am less confident about the communication aspect.
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The simple act of paying positive attention to people has a great deal to do with productivity.
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Who, precisely, are your Dreamers? Are their Dreams in Technicolor? Do you allow their most Outrageous Dreams to be seen in public?
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Customers perceive service in their own unique, idiosyncratic, emotional, irrational, end-of-the-day, and totally human terms. Perception is all there is!
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Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me, Inc. To be in business today, our most important job is to be head marketer for the brand called You.
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Organizations exist to serve. Period. Leaders live to serve. Period.
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Leadership is about tapping the wellsprings of human motivation - and about fundamental relations with one's fellows.
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Forget all the conventional 'rules' but one. There is one golden rule: Stick to topics you deeply care about and don't keep your passion buttoned inside your vest. An audience's biggest turn-on is the speaker's obvious enthusiasm. If you are lukewarm about the issue, forget it!
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Celebrate what you want to see more of.
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Power lies in the details, and the tenacious pursuit of such hidden levers can pay off enormously. While you don't want to get a reputation as a prissy worrywart, worrying about the details in private is important. You may think you are the world's greatest speaker, but if the auditorium's sound system is singing static - well, forget it.
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Lists simplify, clarify, edify.
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Even a poor, out-of-datecollection reflects in its own way the values of the people who created it and the community it serves.
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I found myself declaiming, full flower, for an hour on the utmost importance and urgency of Blogging, telling him in no uncertain terms that, especially in a high-end niche business, Blogging is the premier way to have intimate conversations with his Clients. Funny thing, I believe it!
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Collections of books and other documents, either printed or electronic, are a form of congregation.
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Winston Churchill said that appetite was the most important thing about education. Leadership guru Warren Bennis says he wants to be remembered as 'curious to the end.' David Ogilvy contends that the greatest ad copywriters are marked by an insatiable curiosity 'about every subject under the sun.'
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Some people have argued that listening to a work of literature does not really promote literacy in the same way that reading does. Having tried this for several months, however, I can report from the trenches that, for me, immersive listening is as intellectually challenging, stimulating, and rewarding as immersive reading.
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The drive for control, or the perception thereof, is truly the strongest force in human nature.
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Remember: You are the only human being in the world who can help this particular customer at this particular moment in time.
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The winners stun us not by their cleverness, but by the fact that every tiny aspect of the business is just a touch better than the norm.
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