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Customers perceive service in their own unique, idiosyncratic, emotional, irrational, end-of-the-day, and totally human terms. Perception is all there is!
Tom Peters
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Tom Peters
Age: 82
Born: 1942
Born: November 7
Businessperson
Economist
Writer
Baltimore
Maryland
Term
Customers
Funny
Totally
Ends
Perception
Human
Service
Humans
Terms
Idiosyncratic
Unique
Irrational
Leadership
Perceive
Emotional
Educational
More quotes by Tom Peters
Power lies in the details, and the tenacious pursuit of such hidden levers can pay off enormously. While you don't want to get a reputation as a prissy worrywart, worrying about the details in private is important. You may think you are the world's greatest speaker, but if the auditorium's sound system is singing static - well, forget it.
Tom Peters
The trouble with much of the advice business gets today about the need to be more vigorously creative is that its advocates often fail to distinguish between creativity and innovation. Creativity is thinking up new things. Innovation is doing new things... The shortage is of innovators.
Tom Peters
He who makes the quickest, coolest prototypes reigns!
Tom Peters
For the blue-collar worker, the driving force behind change was factory automation using programmable machine tools. For the office worker, it's office automation using computer technology: enterprise-resource-planning systems, groupware, intranets, extranets, expert systems, the Web, and e-commerce.
Tom Peters
South Africa has all the tools to compete in the new global village - an eager workforce, ready to take on any challenge.
Tom Peters
The world has not just turned upside down. It is turning in every which way at an accelerating pace.
Tom Peters
Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me, Inc. To be in business today, our most important job is to be head marketer for the brand called You.
Tom Peters
Digital ink technology holds substantial promise in terms of legibility, portability, and power consumption, but I am less confident about the communication aspect.
Tom Peters
A little (or more) boat burning would do many enterprises a world of good.
Tom Peters
When you choose a managerial path, you are choosing to devote your life to people. Period.
Tom Peters
Give a lot, expect a lot, and if you don't get it, prune.
Tom Peters
The best kept secret in the global economy today is this: When your service is AWESOME you get so stinking rich you have to buy new bags to carry all the money home.
Tom Peters
In today's economy there are no experts, no 'best and brightest' with all the answers. It's up to each one of us. The only way to screw up is to not try anything.
Tom Peters
Celebrate what you want to see more of.
Tom Peters
Think about the market, think about the design, and think about who is going to design for that market. Hit the mark.
Tom Peters
To sell is above all to master the art and science of listening.
Tom Peters
The workplace revolution that transformed the lives of blue-collar workers in the 1970s and 1980s is finally reaching the offices and cubicles of the white-collar workers.
Tom Peters
If I read a book that cost me $20 and I get one good idea, I've gotten one of the greatest bargains of all time.
Tom Peters
What is my personal strategy for the next 10 hours? Who can I talk with or what can I volunteer for to learn something new?
Tom Peters
One potential long-term problem with many current digital libraries is that they grew out of and aresupported by bricks-and-mortar libraries. Although there is nothing inherently wrong with that arrangement, inreality it creates a potentially dangerous situation that I call the other digital divide.
Tom Peters
