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Test fast, fail fast, adjust fast.

Tom Peters

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Tom Peters
Age: 82
Born: 1942
Born: November 7
Businessperson
Economist
Writer
Baltimore
Maryland
Risk
Adjust
Test
Tests
Fail
Fast
Failing

More quotes by Tom Peters

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Quality involves living the message of the possibility of perfection and infinite improvement, living it day in and day out, decade by decade.
Tom Peters
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Business, life itself, is damned hard work if you wanna be good at it. Actually, that's precisely wrong. Business ceases to be work when you're chasing a dream that has engorged you. (Work should be more fun than fun - Noel Coward.) And if the passion isn't there. then biotech and plumbing will be equal drags.
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I am confident that for the foreseeable future (barring some catastrophic event affecting economic, energy, electrical, and communications systems), many subpopulations that use information intensively (e.g., students, academics, library patrons, white collar workers) will be using some sort of portal information appliance.
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And remember: Everything in business is a paradox. To be excellent, you have to be consistent. When you're consistent, you're vulnerable to attack. Yes, it's a paradox. Now deal with it!
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If not excellence, what? If not excellence now, when?
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A while back, I came across a line attributed to IBM founder Thomas Watson. If you want to achieve excellence, he said, you can get there today. As of this second, quit doing less-than-excellent work.
Tom Peters
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It's relatively simple. If we're not getting more, better, faster than they are getting more, better, faster, then we're getting less, no better or more worse.
Tom Peters
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If your company has a clean-desk policy, the company is nuts and you're nuts to stay there.
Tom Peters
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If no one is pissed-off with you then you are dead but just haven't figured it out yet.
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There's nobody in the world that wouldn't change places with the Americans. The economy is phenomenally large, the entrepreneurial class is very alive and very well, the universities, despite budget problems, still turn out something like 90 percent of the refereed academic and technical articles in the world. There's a lot on everybody's agenda.
Tom Peters
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Effective listening is a professional achievement-achieved only through hard work.
Tom Peters
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An ability to embrace new ideas, routinely challenge old ones, and live with paradox will be the effective leader's premier trait.
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An era similar to the one in which the black rotary phone dominated its product category may not recur anytime soon.
Tom Peters
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Develop a respect and reverence for the principle of variation: the idea that the message ain't in the mean, the mode or the median - it's in the differences that occur throughout a population.
Tom Peters
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A passive approach to professional growth will leave you by the wayside.
Tom Peters
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The idea of intimately entwining with customers [to get ideas] is an idea whose time has come.
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MP3 players and flash memory devices are good for data storage and playback of music and digital talking books, but they offer little or nothing in the way of visual presentation of information and communication.
Tom Peters
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Lists simplify, clarify, edify.
Tom Peters
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Customers perceive service in their own unique, idiosyncratic, emotional, irrational, end-of-the-day, and totally human terms. Perception is all there is!
Tom Peters
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The whole secret to our success is being able to con ourselves into believing that we're going to change the world because statistically we are unlikely to do it.
Tom Peters