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The Holy Grail of advertising has always been advertisement that people want to watch, which occasionally happens. You know, the Super Bowl, people sit there and watch the advertisements. Some print advertising is very beautiful.

Tim Wu

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Tim Wu
Age: 54
Academic
Journalist
Legal Scholar
Washington
District of Columbia
Timothy Wu
Timothy Shiou-Ming Wu
吳修銘
People
Print
Advertising
Grail
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Watch
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Holy
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Happens
Bowls
Beautiful
Occasionally
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More quotes by Tim Wu

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You know, it's so funny that the internet's become a series of traps where you do sort of innocent things like give your name or address or indicate a preference, I like this thing, and then therefore you open yourself up to a deluge of advertising based on those stated preferences.
Tim Wu
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I do think the best thing for companies like Google and Facebook, if they are afraid of this ethical trap of advertising, is they should start letting people pay who want to pay and avoid some of the advertising.
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Now, he doesn't control the media, but Donald Trump has been incredibly successful in having his face appear everywhere. You cannot go a day without seeing that face somewhere maybe 10 times.
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The blessing of the state, implicit or explicit, has been crucial to every twentieth-century information empire.
Tim Wu
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There is this inherent human instinct that the usual way you control trolling is you force people to use their real identities. So there's less trolling on Facebook, for example.
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In fact, the big steps forward for advertising, especially after World War I were when government just began employing the tools of advertising for its own purposes to get people to join the army and other things.
Tim Wu
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I don't think anyone at Google feels happy about it, but they've been in some sense, you know, enslaved to their business model, and so they have to satisfy their advertisers.
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Wikipedia, a nonprofit, is an enormously popular website but has managed to operate without advertising. And, you know, maybe it's a little simpler than Google and YouTube, but it does show there's another way.
Tim Wu
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BE THE MEDIA is uplifting and empowering.
Tim Wu
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I'm kind of concerned the combined effect, not only Google, all these companies is kind of to make us more boring and that seems the opposite of what the Internet was supposed to be.
Tim Wu
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The most interesting thing about Google is its founders hated advertising.
Tim Wu
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When you pay for stuff, it has more of your interests in heart.
Tim Wu
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One thing I'll say about Hitler that many people don't realize - and I don't mean to besmirch the industry - but he did get his start, not only as an artist, but as an advertising man writing art for advertisements.
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Trolling is an ancient problem. It's been around as long as there has been media.
Tim Wu
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Movies you pay for - well, sometimes they throw some ads at the beginning now - but generally you pay for ads. And that business model - actually, much more ancient, paying for stuff - is much more straightforward in terms of the incentives of the people who are then giving you the stuff.
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I'm afraid when too many people know too much about you, it actually makes us all a lot more boring because you're afraid to express yourself.
Tim Wu
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Every time you click on a like button on another site, you've told Facebook that you're doing that. And so therefore advertisers know who their fan base is.
Tim Wu
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Socialization would be the most successful thing to bring mainstream audiences to online computers.
Tim Wu
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I think you spend 50 percent of your mental energy trying to defeat ad systems.
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Hitler understood the demagogues' essential principle to teach or persuade is far more difficult than to stir emotion.
Tim Wu