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Advertising always corrupts the goal of the search engine, which is to try to give you the most important stuff, not the stuff someone paid there to be there.

Tim Wu

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Tim Wu
Age: 54
Academic
Journalist
Legal Scholar
Washington
District of Columbia
Timothy Wu
Timothy Shiou-Ming Wu
吳修銘
Always
Paid
Goal
Stuff
Someone
Corrupts
Give
Engine
Giving
Engines
Important
Advertising
Trying
Search

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One thing that all the totalitarian states did was make the great leader's face everywhere.
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Hitler understood the demagogues' essential principle to teach or persuade is far more difficult than to stir emotion.
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In the media, traditional media like print, we had boundaries. You know, we had spaces that ads didn't leave. They stayed where they were on the page. They didn't float around over the text. And we're kind of lost on the internet. We don't have any barriers. We have a demand for growth that is insistent.
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When you pay for stuff, it has more of your interests in heart.
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You have to think back to the '90s. The computer was this terrible-looking thing that was trying to compete with the television. And it was this idea of email and chat rooms and this kind of stuff that first people - got people there.
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I'm kind of concerned the combined effect, not only Google, all these companies is kind of to make us more boring and that seems the opposite of what the Internet was supposed to be.
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Markets are born free, yet no sooner are they born than some would-be emperor is forging chains. Paradoxically, it sometimes happens that the only way to preserve freedom is through judicious controls on the exercise of private power. If we believe in liberty, it must be freedom from both private and public coercion.
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Movies you pay for - well, sometimes they throw some ads at the beginning now - but generally you pay for ads. And that business model - actually, much more ancient, paying for stuff - is much more straightforward in terms of the incentives of the people who are then giving you the stuff.
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I think you spend 50 percent of your mental energy trying to defeat ad systems.
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The Holy Grail of advertising has always been advertisement that people want to watch, which occasionally happens. You know, the Super Bowl, people sit there and watch the advertisements. Some print advertising is very beautiful.
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There is this inherent human instinct that the usual way you control trolling is you force people to use their real identities. So there's less trolling on Facebook, for example.
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Now, he doesn't control the media, but Donald Trump has been incredibly successful in having his face appear everywhere. You cannot go a day without seeing that face somewhere maybe 10 times.
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There's always people - it doesn't take many - who have a different psychological makeup than most of us who really get joy out of provoking. They don't always believe the things they say, they just like to watch people go crazy. You know, I knew people like that in elementary school - bullies of one kind or another.
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The blessing of the state, implicit or explicit, has been crucial to every twentieth-century information empire.
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I am the most concerned that we end up in a situation where your - everything is known about you and so therefore, not only Google, but Google, Facebook, Twitter - the whole set of companies - essentially knows all your weaknesses and therefore how to manipulate you in subtle ways in order to have you do things you might not otherwise do.
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You know, it's so funny that the internet's become a series of traps where you do sort of innocent things like give your name or address or indicate a preference, I like this thing, and then therefore you open yourself up to a deluge of advertising based on those stated preferences.
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The breakup of Bell laid the foundation for every important communications revolution since the 1980s onward. There was no way of knowing that thirty years on we would have an Internet, handheld computers, and social networking, but it is hard to imagine their coming when they did, had the company that bured the answering machine remained intact.
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We have just decided we have to have everything for free. And I think we're starting to pay for it in terms of our mental states.
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I'm afraid when too many people know too much about you, it actually makes us all a lot more boring because you're afraid to express yourself.
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Socialization would be the most successful thing to bring mainstream audiences to online computers.
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