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Ninety-nine percent of people believe they can't do great things, so they aim for mediocrity.

Tim Ferriss

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Tim Ferriss
Age: 47
Born: 1977
Born: July 20
Author
Businessperson
Investor
Podcaster
Technology Evangelist
Writer
East Hampton
New York
Tim Ferriss
Learning
Great
Believe
Things
Ninety
People
Mediocrity
Aim
Nine
Percent

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Doing less is not being lazy. Don't give in to a culture that values personal sacrifice over personal productivity.
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Having a size 9 foot is fantastic because almost all of the shoe companies do their prototyping in size 9, so if you visit a place like Nike headquarters, you can try every sort of wacky, out-there model.
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There are no statues erected to critics.
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Unbeknownst to most fun-loving bipeds, not all stress is bad. Indeed, the New Rich don't aim to eliminate all stress. Not in the least.
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Everyone is going to binge on a diet, for instance, so plan for it, schedule it, and contain the damage.
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Simplicity requires ruthlessness.
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I always point people to the article '1,000 True Fans' by Kevin Kelly. If you choose your thousand ideal customers or readers properly and find the single author blog that targets that audience, you never have to do any more marketing. You're done. That is a lesson that very few product developers and marketers have learned, and it's unfortunate.
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Just as modern man consumes both too many calories and calories of no nutritional value, information workers eat data both in excess and from the wrong sources.
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Awareness, even at a subconscious level, beats fancy checklists without it, track or you will fail.
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It is predicated on the assumption that you dislike what you are doing during the most physically capable years of your life. This is a nonstarter—nothing can justify that sacrifice.
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If everyone is defining a problem or solving it one way and the results are subpar, this is the time to ask, What if I did the opposite? Don't follow a model that doesn't work. If the recipe sucks, it doesn't matter how good a cook you are.
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I take notes like some people take drugs.
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Massive elimination is the most important step and the most neglected step for entrepreneurs.
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If we define risk as 'the likelihood of an irreversible negative outcome,' inaction is the greatest risk of all.
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Tomorrow becomes never. No matter how small the task, take the first step now!
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I've seen the promised land, and there is good news. You can have it all.
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For the employee, the goal is to have full access to necessary information and as much independent decision-making ability as possible. For the entrepreneur, the goal is to grant as much information and independent decision-making ability to employees or contractors as possible.
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Learn to be difficult when it counts
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I'm often asked how I define success. It's an overused term, but I fundamentally view this elusive beast as a combination of two things - achievement and appreciation. One isn't enough: Achievement without appreciation makes you ambitious but miserable. Appreciation without achievement makes you unambitious but happy.
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I'm prepared to do battle for a dream that is worth dreaming.
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