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I'd rather Apple cannibalize Apple than somebody else cannibalize Apple.

Tim Cook

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Tim Cook
Age: 64
Born: 1960
Born: November 1
Business Person
Businessperson
Computer Scientist
Engineer
Robertsdale
Alabama
Timothy Donald Cook
Timothy Cook
Timothy D. Cook
Tim Apple
Apple
Apples
Somebody
Rather
Else

More quotes by Tim Cook

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Anything can change, because the smartphone revolution is still in the early stages.
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I learned that focus is key. Not just in your running a company, but in your personal life as well.
Tim Cook
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Nobody wants to buy sour milk.
Tim Cook
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Right to privacy is really important. You pull that brick out and another and pretty soon the house falls.
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Price is rarely the most important thing. A cheap product might sell some units. Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.
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Siri has proven to us that people want to relate to the phone in a different way.
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I don't own encryption, Apple doesn't own encryption. Encryption, as you know, is everywhere. In fact some of encryption is funded by our government.
Tim Cook
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When I go into my living room and turn on the TV, I feel like I have gone backwards in time by 20 to 30 years. It's an area of intense interest. I can't say more than that.
Tim Cook
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We're talking about a world where the PC is no longer the center, but just a devicewhere your new devices need to be more portable, more personal.
Tim Cook
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You can only do so many things great, and you should cast aside everything else.
Tim Cook
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Apple Pay is forever changing the way we pay for things.
Tim Cook
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I dont consider the bloody ROI.
Tim Cook
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You are more powerful than you think.
Tim Cook
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Security isn't just a feature, it's a base, it's a fundamental, right.
Tim Cook
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That brings us to iPad. We think the iPad is the poster-child of the post-PC world.
Tim Cook
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Without encryption, you and I wouldn't be able to do our banking online. We wouldn't be able to buy things online, because your credit cards - they've probably been ripped off anyway, but they would be ripped off left and right every day if there wasn't encryption.
Tim Cook
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The iPad is the clearest expression of our vision of the future of personal computing.
Tim Cook
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Since these early days, I have seen and have experienced many types of discrimination and all of them were rooted in the fear of people that were different than the majority.
Tim Cook
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We do a lot of things for reasons besides profit motive. We want to leave the world better than we found it.
Tim Cook
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Our competition is different. They're confused. They chased after netbooks. Now they're trying to make PCs into tablets and tablets into PCs. Who knows what they'll do next?
Tim Cook