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The reality is, is that we love competition, at Apple. We think it makes us all better. But we want people to invent their own stuff.

Tim Cook

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Tim Cook
Age: 64
Born: 1960
Born: November 1
Business Person
Businessperson
Computer Scientist
Engineer
Robertsdale
Alabama
Timothy Donald Cook
Timothy Cook
Timothy D. Cook
Tim Apple
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More quotes by Tim Cook

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Apple doesn't do hobbies as a general rule.
Tim Cook
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I'm not targeting government. I'm not saying hey, I'm closing it because I don't want to give you any data. I'm saying that to protect out customers, we have to encrypt. And a side affect of that is, I don't have the data.
Tim Cook
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Graduates, your values matter. They are your north star. And work takes on new meaning when you feel you're pointed in the right direction. Otherwise, it's just a job. And life is too short for that.
Tim Cook
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No one should have a key that turns a billion locks. It shouldn't exist.
Tim Cook
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You can't have a back door that's only for the good guys.
Tim Cook
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Security isn't just a feature, it's a base, it's a fundamental, right.
Tim Cook
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I believe that if you took privacy and you said, I'm willing to give up all of my privacy to be secure. So you weighted it as a zero. My own view is that encryption is a much better, much better world. And I'm not the only person that thinks that.
Tim Cook
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If I know what your messages are, if I can read those, I'll probably be able to conclude where you're going, who you're with, the location the message was sent.
Tim Cook
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Our new watches are made entirely of double super gold. They are just a piece of gold that you can wear to the left, right, or directly on top of the other gold you own.
Tim Cook
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The iPad remains Apple's second bestselling product - all the more reason why the iPad Pro needs to be big in every sense of the word.
Tim Cook
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There's a mountain of information about us. I mean there's so much. Anyway, I'm not an intelligence person. But I just look at it and it's a mountain of data.
Tim Cook
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Our whole goal in life is to give you something you didn’t know you wanted and then once you get it, you can’t imagine your life without it… and you can count on apple doing that.
Tim Cook
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That brings us to iPad. We think the iPad is the poster-child of the post-PC world.
Tim Cook
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To whom much is given, much is expected. I do believe this. It's embedded in me.
Tim Cook
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We're talking about a world where the PC is no longer the center, but just a devicewhere your new devices need to be more portable, more personal.
Tim Cook
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Apple Pay is forever changing the way we pay for things.
Tim Cook
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No matter what you do next, the world needs your energy, your passion, your impatience for progress. Don't shrink from risk. And tune out those critics and cynics. History rarely yields to one person, but think, and never forget, what happens when it does. That can be you. That should be you. That must be you.
Tim Cook
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I don't think Apple has to own a content business.
Tim Cook
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From our point of view it's important that Apple not be the developer for the world. We can't take all of our energy and all of our care and finish the painting, then have someone else put their name on it.
Tim Cook
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You want to be the pebble in the pond that creates the ripples for change.
Tim Cook