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We're very simple people at Apple. We focus on making the world's best products and enriching people's lives.

Tim Cook

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Tim Cook
Age: 63
Born: 1960
Born: November 1
Business Person
Businessperson
Computer Scientist
Engineer
Robertsdale
Alabama
Timothy Donald Cook
Timothy Cook
Timothy D. Cook
Tim Apple
World
Apple
People
Apples
Products
Focus
Simple
Making
Lives
Best
Enriching

More quotes by Tim Cook

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Apple doesn't do hobbies as a general rule.
Tim Cook
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I think two people with strong points of view can appreciate each other even more.
Tim Cook
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Creativity is people who care enough to keep thinking about something until they find the simplest way to do it.
Tim Cook
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Android dominates the mobile malware market.
Tim Cook
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We're talking about a world where the PC is no longer the center, but just a devicewhere your new devices need to be more portable, more personal.
Tim Cook
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And that's what everyone at Apple is focused on - pushing forward and creating the future.
Tim Cook
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That brings us to iPad. We think the iPad is the poster-child of the post-PC world.
Tim Cook
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In my view the tablet and the PC are different. You can do things with the tablet if you are not encumbered by the legacy of the PC.
Tim Cook
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I think anything can be forced to converge. The problem is that products are about tradeoffs, and you begin to make tradeoffs to the point where what you have left at the end of the day doesn't please anyone. You can converge a toaster and a refrigerator, but those things are probably not going to be pleasing to the user.
Tim Cook
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Right to privacy is really important. You pull that brick out and another and pretty soon the house falls.
Tim Cook
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You can only do so many things great, and you should cast aside everything else.
Tim Cook
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Most business models have focused on self interest instead of user experience. Those are the kinds of problems we solve to solve.
Tim Cook
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In the world of cyber security, the last thing you want is to have a target painted on you.
Tim Cook
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The government should always be the one defending civil liberties.
Tim Cook
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With hacking getting more and more sophisticated, the hacking community has gone from the hobbyist in the basement to huge sophisticated companies that are essentially doing this, or groups of people or foreign agents inside and outside the United States.
Tim Cook
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I am confident our best years lie ahead of us and that together we will continue to make Apple the magical place that it is.
Tim Cook
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An acorn would never brag about giving shade.
Tim Cook
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I don't think Apple has to own a content business.
Tim Cook
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I don't own encryption, Apple doesn't own encryption. Encryption, as you know, is everywhere. In fact some of encryption is funded by our government.
Tim Cook
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Our whole goal in life is to give you something you didn’t know you wanted and then once you get it, you can’t imagine your life without it… and you can count on apple doing that.
Tim Cook