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The important thing is not the planning of an Index Verborum Prohibitorum of current noble nouns, but rather the examination of their linguistic function.
Theodor Adorno
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Theodor Adorno
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More quotes by Theodor Adorno
In myths the warrant of grace was the acceptance of sacrifice it is this acceptance that love, the re-enactment of sacrifice, beseeches if it is not to feel under a curse.
Theodor Adorno
The triumph of advertising in the culture industry is that consumers feel compelled to buy and use its products even though they see through them.
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In the general tendency toward specialization, philosophy too has established itself as a specialized discipline, one purified of all specific content. In so doing, philosophy has denied its own constitutive concept: the intellectual freedom that does not obey the dictates of specialized knowledge.
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The recent past always presents itself as if destroyed by catastrophes.
Theodor Adorno
The power of the culture industry's ideology is such that conformity has replaced consciousness
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Of the world as it exists, it is not possible to be enough afraid.
Theodor Adorno
The bourgeois ... is tolerant. His love for people as they are stems from his hatred of what they might be.
Theodor Adorno
True thoughts are those alone which do not understand themselves.
Theodor Adorno
In the end, the writer is not even allowed to live in his writing.
Theodor Adorno
Because thought has by now been perverted into the solving of assigned problems, even what is not assigned is processed like a problem.
Theodor Adorno
What has become alien to men is the human component of culture, its closest part, which upholds them against the world. They make common cause with the world against themselves, and the most alienated condition of all, the omnipresence of commodities, their own conversion into appendages of machinery, is for them a mirage of closeness.
Theodor Adorno
History does not merely touch on language, but takes place in it.
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Technology is making gestures precise and brutal, and with them men.
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The forms of art reflect the history of man more truthfully than do documents themselves.
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The dialectic cannot stop short before the conceptsof health and sickness, nor indeed before their siblings reason and unreason.
Theodor Adorno
The new human type cannot be properly understood without awareness of what he is continuously exposed to from the world of things about him, even in his most secret innervations.
Theodor Adorno
Thinking no longer means anymore than checking at each moment whether one can indeed think.
Theodor Adorno
Love is the power to see similarity in the dissimilar.
Theodor Adorno
Whoever is versed in the jargon does not have to say what he thinks, does not even have to think it properly. The jargon takes over this task.
Theodor Adorno
The taboos that constitute a man's intellectual stature, often sedimented experiences and unarticulated insights, always operate against inner impulses that he has learned to condemn, but which are so strong that only an unquestioning and unquestioned authority can hold them in check.
Theodor Adorno