Quote

The triumph of advertising in the culture industry is that consumers feel compelled to buy and use its products even though they see through them.

Theodor Adorno

Change background

T
T
T

Change font

TAGS & TOPICS

Theodor Adorno
Feel
Consumers
Feels
Triumph
Even
Advertising
Products
Industry
Though
Use
Culture
Compelled

More quotes by Theodor Adorno

Image
Thinking no longer means anymore than checking at each moment whether one can indeed think.
Theodor Adorno
Image
In the nineteenth century the Germans painted their dream and the outcome was invariably vegetable. The French needed only to paint a vegetable and it was already a dream.
Theodor Adorno
Image
True thoughts are those alone which do not understand themselves.
Theodor Adorno
Image
Tact is the discrimination of differences. It consists in conscious deviations.
Theodor Adorno
Image
Anti-Semitism is the rumour about the Jews.
Theodor Adorno
Image
All satire is blind to the forces liberated by decay. Which is why total decay has absorbed the forces of satire.
Theodor Adorno
Image
The idea that after this war life will continue 'normally' or even that culture might be 'rebuilt' - as if the rebuilding of culture were not already its negation - is idiotic.
Theodor Adorno
Image
Happiness is obsolete: uneconomic.
Theodor Adorno
Image
Lies are told only to convey to someone that one has no need either of him or his good opinion.
Theodor Adorno
Image
And how comfortless is the thought that the sickness of the normal does not necessarily imply as its opposite the health of the sick, but that the latter usually only present, in a different way, the same disastrous pattern.
Theodor Adorno
Image
The forms of art reflect the history of man more truthfully than do documents themselves.
Theodor Adorno
Image
Wrong life cannot be lived rightly.
Theodor Adorno
Image
In the end, the writer is not even allowed to live in his writing.
Theodor Adorno
Image
The dialectic cannot stop short before the conceptsof health and sickness, nor indeed before their siblings reason and unreason.
Theodor Adorno
Image
Philosophy ... must not bargain away anything of the emphatic concept of truth.
Theodor Adorno
Image
The man for whom time stretches out painfully is one waiting in vain, disappointed at not finding tomorrow already continuing yesterday.
Theodor Adorno
Image
Domination delegates the physical violence on which it rests to the dominated.
Theodor Adorno
Image
All testify to the coercion and sacrifice which culture imposes on man. To rely on them and deny the decline is to become even more firmly caught in its fatal coils.
Theodor Adorno
Image
The capacity for fear and for happiness are the same, the unrestricted openness to experience amounting to self-abandonment in which the vanquished rediscovers himself.
Theodor Adorno
Image
The task of art today is to bring chaos into order. Artistic productivity is the capacity for being voluntarily involuntary.
Theodor Adorno