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The reality is that I spent years in the factories in Italy when I first set up Jimmy Choo. Today, everyone who has a job at Jimmy Choo, I've done their job - right down to the cleaner.

Tamara Mellon

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Tamara Mellon
Age: 57
Born: 1967
Born: July 7
Businessperson
Designer
Fashion Designer
London
England
Tamara Yeardye
Right
Spent
Years
Everyone
Jobs
Choo
Reality
Cleaner
Today
Cleaners
Firsts
Italy
First
Jimmy
Done
Factories

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What I hate is leather leggings and an ankle boot. I hate the line.
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The next few years is really going to be focused on shoes.
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Everyone in my office wears it all winter, it's our uniform because it's the easiest thing to wear.
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I actually have more shoes than anyone will ever know.
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I wear Sweet Revenge, the legging boots, a lot particularly in the winter.
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It's amazing how much resilience you can have when you're passionate about a project that you're doing.
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I'm always impressed by confidence, kindness and a sense of humour.
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I always knew I wanted to make my own way I never wanted to be dependent on my father.
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A little jewellery on a man is OK, although he should never wear too much. Every man should always have a great watch.
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If a woman gets tough in negotiations, she's difficult, whereas a man would be considered a brilliant businessman.
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My motto is: feel the fear and do it anyway.
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I think it takes 30 years to build a luxury brand.
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A magazine feature can reach hundreds of thousands of potential customers for a fashion brand. The way to reach a billion? Dress the actresses competing for attention at a highly televised event.
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There have been moments in my career when I've had to be tough and I've had to step up to the plate - but usually that's because a man has underestimated me. But other than that, I wouldn't say I'm a tough person.
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Everything we're doing means there is a much bigger audience that we can reach.
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People who are over-educated become risk-averse.
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The truth is that we all have lives that are complicated. We all get hurt by people we love sometimes. It's laughable to believe that anyone is immune. The important thing is how you behave.
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You never know. Down the road you can do a lot of product categories. But I think you really have to build your core first and for people to know you and respect you for that.
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I'm really hoping just to keep building on what we're doing. You have to build your core business first which is really important.
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I always said I was determined to own a truly global brand. I didn't buy Jimmy Choo just to have a couple of shoe shops in London, did I?
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