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One who speaks deferentially but increases his preparations will advance. One who speaks belligerently and advances hastily will retreat.

Sun Tzu

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Sun Tzu
Military Personnel
Philosopher
Strategist
Writer
Kingdom of Qi
Sun Wu
Sun Zi
Changqing
Advance
Speaks
Preparation
Increase
Hastily
Speak
Preparations
Advances
Increases
Retreat

More quotes by Sun Tzu

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All warfare is based on deception. Hence, when able to attack, we must seem unable when using our forces, we must seem inactive when we are near, we must make the enemy believe we are far away when far away, we must make him believe we are near.
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To fight and conquer in all our battles is not supreme excellence supreme excellence consists in breaking the enemy's resistance without fighting.
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Victory comes from finding opportunities in problems.
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Knowledge of the enemy's dispositions can only be obtained from other men.
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If you follow the enemy's shifts and changes, you can always find a way to win.
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Being unconquerable lies with yourself being conquerable lies with your enemy.
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You cannot know if you will be successful or not. You can only prepare for battle and it must be done with all of your heart and with all of your consciousness. In that manner, you will have an edge.
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The skilful employer of men will employ the wise man, the brave man, the covetous man, and the stupid man.
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With regard to ground of this nature, be before the enemy in occupying the raised and sunny spots, and carefully guard your line of supplies. Then you will be able to fight with advantage.
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He who knows things, and in fighting puts his knowledge into practice, will win his battles. He who knows them not, nor practices them, will surely be defeated.
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It is through the dispositions of an army that its condition may be discovered. Conceal your dispositions, and your condition will remain secret, which leads to victory, show your dispositions, and your condition will become patent, which leads to defeat.
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Generally, management of many is the same as management of few. It is a matter of organization. And to control many is the same as to control few. This is a matter of formations and signals.
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Bring war material with you from home, but forage on the enemy... use the conquered foe to augment one's own strength.
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Know thy enemy and know thy self and you will win a hundred battles.
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Hence the saying: The enlightened ruler lays his plans well ahead the good general cultivates his resources.
Sun Tzu
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So there are five ways of knowing who will win. Those who know when to fight and when not to fight are victorious. Those who discern when to use many or few troops are victorious. Those whose upper and lower ranks have the same desire are victorious.
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Unless you enter the tiger's lair, you cannot get hold of the tiger's cub's.
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Appear at points which the enemy must hasten to defend march swiftly to places where you are not expected.
Sun Tzu
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If a general shows confidence in his men but always insists on his orders being obeyed, the gain will be mutual.
Sun Tzu
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When you shoot a bow and arrow, you aim at the clouds, not because you expect to hit them, but so that you may reach the distant target on the ground.
Sun Tzu