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Begin by seizing something which your opponent holds dear then he will be amenable to your will.

Sun Tzu

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Sun Tzu
Military Personnel
Philosopher
Strategist
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Kingdom of Qi
Sun Wu
Sun Zi
Changqing
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More quotes by Sun Tzu

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To perceive victory when it is known to all is not really skilful. Everyone calls victory in battle good, but it is not really good.
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Great results, can be achieved with small forces.
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All warfare is based on deception. Hence, when able to attack, we must seem unable when using our forces, we must seem inactive when we are near, we must make the enemy believe we are far away when far away, we must make him believe we are near.
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Someone unfamiliar with the mountains and forests cannot advance [the team]. One who does not employ local guides cannot gain the advantage.
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Therefore I say: know the enemy and know yourself in a hundred battles you will never be in peril. When you are ignorant of the enemy but know yourself, your chances of winning or losing are equal. If ignorant both of your enemy and of yourself, you are certain in every battle to be in peril.
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In all history, there is no instance of a country having benefited from prolonged warfare. Only one who knows the disastrous effects of a long war can realize the supreme importance of rapidity in bringing it to a close.
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Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.
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Thus, though I have heard of successful military operations that were clumsy but swift, cleverness has never been seen associated with long delays.
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the leader of armies is the arbiter of the people's fate, the man on whom it depends whether the nation shall be in peace or in peril.
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The ultimate in disposing one's troops is to be without ascertainable shape. Then the most penetrating spies cannot pry in nor can the wise lay plans against you.
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They [spies] cannot be properly managed without benevolence and straightforwardness.
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In warfare, first lay plans which will ensure victory, and then lead your army to battle if you will not begin with stratagem but rely on brute strength alone, victory will no longer be assured.
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It is the rule in war, if ten times the enemy's strength, surround them if five times, attack them if double, be able to divide them if equal, engage them if fewer, defend against them if weaker, be able to avoid them.
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He will win who, prepared himself, waits to take the enemy unprepared.
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Engage people with what they expect it is what they are able to discern and confirms their projections. It settles them into predictable patterns of response, occupying their minds while you wait for the extraordinary moment - that which they cannot anticipate.
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In conflict, straightforward actions generally lead to engagement, surprising actions generally lead to victory.
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He will win whose army is animated by the same spirit throughout all its ranks.
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When the higher officers are angry and insubordinate, and on meeting the enemy give battle on their own account from a feeling of resentment, before the commander-in-chief can tell whether or not he is in a position to fight, the result is ruin.
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Those who are victorious plan effectively and change decisively. They are like a great river that maintains its course but adjusts its flow...they have form but are formless. They are skilled in both planning and adapting and need not fear the result of a thousand battles: for they win in advance, defeating those that have already lost.
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Those skilled in attack move as from above the nine-fold heavens. Thus they are capable both of protecting themselves and of gaining complete victory.
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