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In conflict, straightforward actions generally lead to engagement, surprising actions generally lead to victory.

Sun Tzu

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Sun Tzu
Military Personnel
Philosopher
Strategist
Writer
Kingdom of Qi
Sun Wu
Sun Zi
Changqing
Generally
Actions
Victory
Conflict
Lead
War
Straightforward
Action
Engagement
Surprising

More quotes by Sun Tzu

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The art of war teaches us to rely not on the likelihood of the enemy's not coming, but on our own readiness to receive him not on the chance of his not attacking, but rather on the fact that we have made our position unassailable.
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Know the enemy and know yourself in a hundred battles you will never peril.
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We cannot enter into alliances until we are acquainted with the designs of our neighbors. We are not fit to lead an army on the march unless we are familiar with the face of the country.
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Plan for what is difficult while it is easy, do what is great while it is small.
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Now this foreknowledge cannot be elicited from spirits it cannot be obtained inductively from experience, nor by any deductive calculation.
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Without harmony in the State, no military expedition can be undertaken without harmony in the army, no battle array can be formed.
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The skilful employer of men will employ the wise man, the brave man, the covetous man, and the stupid man.
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Appear weak when you are strong, and strong when you are weak.
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A wise general makes a point of foraging of the enemy.
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There are routes not to be followed, armies not to be attacked, citadels not to be besieged, territory not to be fought over.
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Bestow rewards without respect to customary practice publish orders without respect to precedent. Thus you may employ the entire army as you would one man.
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If not in the interests of the state, do not act. If you cannot succeed, do not use troops. If you are not in danger, do not fight.
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Invincibility is in oneself, and vulnerability is in the opponent. Invincibility is a matter of defense, vulnerability is a matter of attack. Therefore skillful warriors are able to be invincible, but they cannot cause opponents to be vulnerable. That is why it is said that victory is discerned and not manufactured.
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Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.
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However desperate the situation and circumstances, don't despair. When there is everything to fear, be unafraid. When surrounded by dangers, fear none of them. When without resources, depend on resourcefulness. When surprised, take the enemy by surprise.
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You cannot know if you will be successful or not. You can only prepare for battle and it must be done with all of your heart and with all of your consciousness. In that manner, you will have an edge.
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Unless you enter the tiger's lair, you cannot get hold of the tiger's cub's.
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These are the six ways of courting defeat - neglect to estimate the enemy's strength want of authority defective training unjustifiable anger nonobservance of discipline failure to use picked men.
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Pretend to be weak, so your enemy may grow arrogant.
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If fighting is sure to result in victory, then you must fight.
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