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In war, then, let your great object be victory, not lengthy campaigns.
Sun Tzu
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Sun Tzu
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Kingdom of Qi
Sun Wu
Sun Zi
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More quotes by Sun Tzu
Therefore I say: know the enemy and know yourself in a hundred battles you will never be in peril. When you are ignorant of the enemy but know yourself, your chances of winning or losing are equal. If ignorant both of your enemy and of yourself, you are certain in every battle to be in peril.
Sun Tzu
A clever general... avoids an army when its spirit is keen, but attacks it when it is sluggish and inclined to return. This is the art of studying moods. Disciplined and calm, he awaits the appearance of disorder and hubbub among the enemy. This is the art of retaining self-possession.
Sun Tzu
Who does not know the evils of war cannot appreciate its benefits.
Sun Tzu
To fight and conquer in all our battles is not supreme excellence supreme excellence consists in breaking the enemy's resistance without fighting.
Sun Tzu
Now the reason the enlightened prince and the wise general conquer the enemy whenever they move and their achievements surpass those of ordinary men is foreknowledge.
Sun Tzu
Invincibility lies in the defense the possibility of victory in the attack.
Sun Tzu
The natural formation of the country is the soldier's best ally but a power of estimating the adversary, of controlling the forces of victory, and of shrewdly calculating difficulties, dangers and distances, constitutes the test of a great general.
Sun Tzu
In the practical art of war, the best thing of all is to take the enemy's country whole and intact to shatter and destroy it is not so good.
Sun Tzu
He whose ranks are united in purpose will be victorious.
Sun Tzu
If quick, I survive. If not quick, I am lost. This is death.
Sun Tzu
If you follow the enemy's shifts and changes, you can always find a way to win.
Sun Tzu
So a military force has no constant formation, water has no constant shape: the ability to gain victory by changing and adapting according to the opponent is called genius.
Sun Tzu
Being unconquerable lies with yourself being conquerable lies with your enemy.
Sun Tzu
For to win one hundred victories in one hundred battles is not the acme of skill. To subdue the enemy without fighting is the acme of skill.
Sun Tzu
The value of time, that is of being a little ahead of your opponent, often provides greater advantage than superior numbers or greater resources.
Sun Tzu
Do not engage an enemy more powerful than you. And if it is unavoidable and you do have to engage, then make sure you engage it on your terms, not on your enemy's terms.
Sun Tzu
Nothing is more difficult than the art of maneuvering for advantageous positions.
Sun Tzu
Fighting with a large army under your command is nowise different from fighting with a small one: it is merely a question of instituting signs and signals.
Sun Tzu
On the field of battle, the spoken word does not carry far enough hence the institution of gongs and drums... banners and flags. Gongs and drums, banners and flags, are means whereby the ears and eyes of the host may be focused on one particular point.
Sun Tzu
Hence the experienced soldier, once in motion, is never bewildered once he has broken camp, he is never at a loss.
Sun Tzu