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The King is only fond of words, and cannot translate them into deeds.

Sun Tzu

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Sun Tzu
Military Personnel
Philosopher
Strategist
Writer
Kingdom of Qi
Sun Wu
Sun Zi
Changqing
War
Art
Cannot
Fond
Translate
Deeds
King
Kings
Words

More quotes by Sun Tzu

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Attack is the secret of defense defense is the planning of an attack.
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Begin by seizing something which your opponent holds dear then he will be amenable to your will.
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Apparent confusion is a product of good order apparent cowardice, of courage apparent weakness, of strength.
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When envoys are sent with compliments in their mouths, it is a sign that the enemy wishes for a truce.
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It is the business of a general to be quiet and thus ensure secrecy upright and just, and thus maintain order.
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Until death itself comes, no calamity need be feared
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The skilful employer of men will employ the wise man, the brave man, the covetous man, and the stupid man.
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Appear at points which the enemy must hasten to defend march swiftly to places where you are not expected.
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The peak efficiency of knowledge and strategy is to make conflict unnecessary.
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All battles are won before they start.
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All war is based on deception.
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Hiding order beneath the cloak of disorder is simply a question of subdivision concealing courage under a show of timidity presupposes a fund of latent energy masking strength with weakness is to be effected by tactical dispositions.
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The one who figures on victory at headquarters before even doing battle is the one who has the most strategic factors on his side.
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If we do not wish to fight, we can prevent the enemy from engaging us even though the lines of our encampment be merely traced out on the ground. All we need to do is to throw something odd and unaccountable in his way.
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Bestow rewards without respect to customary practice publish orders without respect to precedent. Thus you may employ the entire army as you would one man.
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One whose troops repeatedly congregate in small groups here and there, whispering together, has lost the masses. One who frequently grants rewards is in deep distress. One who frequently imposes punishments is in great difficulty. One who is at first excessively brutal and then fears the masses is the pinnacle of stupidity.
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A kingdom that has once been destroyed can never come again into being nor can the dead ever be brought back to life.
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If an enemy has alliances, the problem is grave and the enemy's position strong if he has no alliances, the problem is minor and the enemy's position weak.
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The military has no constant form, just as water has no constant shape - adapt as you face the enemy, without letting them know beforehand what you are going to do.
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Generally, management of many is the same as management of few. It is a matter of organization. And to control many is the same as to control few. This is a matter of formations and signals.
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