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The general who wins the battle makes many calculations in his temple before the battle is fought. The general who loses makes but few calculations beforehand.
Sun Tzu
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Sun Tzu
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More quotes by Sun Tzu
When strong, avoid them. If of high morale, depress them. Seem humble to fill them with conceit. If at ease, exhaust them. If united, separate them. Attack their weaknesses. Emerge to their surprise.
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The Art of War is self-explanatory
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Unhappy is the fate of one who tries to win his battles and succeed in his attacks without cultivating the spirit of enterprise, for the result is waste of time and general stagnation.
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The peak efficiency of knowledge and strategy is to make conflict unnecessary.
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Spies cannot be usefully employed without a certain intuitive sagacity.
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The control of a large force is the same principle as the control of a few men: it is merely a question of dividing up their numbers.
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There are not more than five musical notes, yet the combinations of these five give rise to more melodies than can ever be heard.
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Appraise war in terms of the fundamental factors. The first of these factors is moral influence.
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Hence the saying: The enlightened ruler lays his plans well ahead the good general cultivates his resources.
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Know thy self, know thy enemy.
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When I have won a victory I do not repeat my tactics but respond to circumstances in an infinite variety of ways.
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One whose troops repeatedly congregate in small groups here and there, whispering together, has lost the masses. One who frequently grants rewards is in deep distress. One who frequently imposes punishments is in great difficulty. One who is at first excessively brutal and then fears the masses is the pinnacle of stupidity.
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What is essential in war is victory, not prolonged operations.
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First learn to become invincible, then wait for your enemy's moment of vulnerability.
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If you are situated at a great distance from the enemy, and the strength of the two armies is equal, it is not easy to provoke a battle, and fighting will be to your disadvantage.
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To perceive victory when it is known to all is not really skilful. Everyone calls victory in battle good, but it is not really good.
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If not in the interests of the state, do not act. If you cannot succeed, do not use troops. If you are not in danger, do not fight.
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And therefore those skilled in war bring the enemy to the field of battle and are not brought there by him.
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Pretend to be weak, so your enemy may grow arrogant.
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In a position of this sort, even though the enemy should offer us an attractive bait, it will be advisable not to stir forth, but rather to retreat, thus enticing the enemy in his turn then, when part of his army has come out, we may deliver our attack with advantage.
Sun Tzu
