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Design isn't just how it looks. It's how it works.

Steve Jobs

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Steve Jobs
Age: 56 †
Born: 1955
Born: February 24
Died: 2011
Died: October 5
Computer Scientist
Designer
Engineer
Entrepreneur
Executive Producer
Film Producer
Financier
Inventor
San Francisco County
California
Steven Paul Jobs
Steven Jobs
Works
Design
Looks

More quotes by Steve Jobs

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So [Polaroid's Dr. Edwin] Land, at 75, went off to spend the remainder of his life doing pure science, trying to crack the code of color vision. The man is a national treasure. I don't understand why people like that can't be held up as models: This is the most incredible thing to be - not an astronaut, not a football player - but this.
Steve Jobs
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I always thought of myself as a humanities person as a kid, but I liked electronics. Then I read something that one of my heroes, Edwin Land of Polaroid, said about the importance of people who could stand at the intersection of humanities and sciences, and I decided that's what I wanted to do.
Steve Jobs
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If you don't have a passion, you'll give up.
Steve Jobs
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We want to reinvent the phone. What's the killer app? The killer app is making calls! It's amazing how hard it is to make calls on most phones. We want to let you use contacts like never before - sync your iPhone with your PC or mac.
Steve Jobs
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Design is the fundamental soul of a human-made creation that ends up expressing itself in successive outer layers of the product or service.
Steve Jobs
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The design of the Mac wasn't what it looked like, although that was part of it. Primarily, it was how it worked. To design something really well, you have to get it. You have to really grok what it's all about. It takes a passionate commitment to really thoroughly understand something, chew it up, not just quickly swallow it.
Steve Jobs
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I began to realize that an intuitive understanding and consciousness was more significant than abstract thinking and intellectual logical analysis. Intuition is a very powerful thing, more powerful than intellect, in my opinion. That's had a big impact on my work.
Steve Jobs
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The hardest thing when you think about focusing. You think focusing is about saying Yes. No. Focusing is about saying No. And when you say No, you piss off people.
Steve Jobs
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We don't get a chance to do that many things, and every one should be really excellent. Because this is our life. Life is brief, and then you die, you know? So this is what we've chosen to do with our life.
Steve Jobs
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I try to get people to see what I have. . . . When you run a computer company, you have to get people to buy into your dreams.
Steve Jobs
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I don't mind if people don't like me. Well, I might a little ... but I really mind it when somebody uses their position at Time magazine to tell 10 million people they don't like me. I know what it's like to have your private life painted in the worst possible light in front of a lot of people.
Steve Jobs
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I found that there were these incredibly great people at doing certain things, and you couldn't replace one of these people with fifty average people.
Steve Jobs
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All the work I've done in my life will be obsolete by the time I'm fifty.
Steve Jobs
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Never settle for average.
Steve Jobs
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I know you have 1000 great ideas for things that iTunes could do. And we have 1000 more. But innovation is not about saying yes to everything. It's about saying no to all but the most crucial features.
Steve Jobs
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My kids accuse me and my wife of being fascists and overly concerned about tech, and they say that none of their friends have the same rules... That's because we have seen the dangers of technology firsthand. I've seen it in myself, I don't want to see that happen to my kids.
Steve Jobs
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The day I was born songs were on records, phones were tied down, computers needed rooms and the web was fiction. Change the world. You can.
Steve Jobs
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The reason that Apple is able to create products like iPad is because we always try to be at the intersection of technology and liberal arts, to be able to get the best of both.
Steve Jobs
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For the past 33 years, I have looked in the mirror every morning and asked myself: 'If today were the last day of my life, would I want to do what I am about to do today?' And whenever the answer has been 'No' for too many days in a row, I know I need to change something.
Steve Jobs
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I don't view wealth as something that validates my intelligence.
Steve Jobs