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Design isn't just how it looks. It's how it works.

Steve Jobs

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Steve Jobs
Age: 56 †
Born: 1955
Born: February 24
Died: 2011
Died: October 5
Computer Scientist
Designer
Engineer
Entrepreneur
Executive Producer
Film Producer
Financier
Inventor
San Francisco County
California
Steven Paul Jobs
Steven Jobs
Works
Design
Looks

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As Regis Mckenna once said, the best marketing is education
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Make it like a sunflower.
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Remembering that I'll be dead soon is the most important tool I've ever encountered to help me make the big choices in life. Because almost everything - all external expectations, all pride, all fear of embarrassment or failure - these things just fall away in the face of death, leaving only what is truly important.
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We all have a short period of time on this earth-We probably only have the opportunity to do a few things really great and do them well. None of us has any idea how long we're going to be here nor do I, but my feeling is I've got to accomplish a lot of these things while I'm young.
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I would trade all of my technology for an afternoon with Socrates.
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We made the buttons on the screen look so good you'll want to lick them.
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I can help the next generation remember the lineage of great companies here and how to continue the tradition. The Valley has been very supportive of me. I should do my best to repay.
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Technology alone is not enough.
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Why join the navy if you can be a pirate?
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The lunatics have taken over the asylum and we can do anything we want.
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So when a good idea comes, you know, part of my job is to move it around, just see what different people think, get people talking about it, argue with people about it, get ideas moving among that group of 100 people, get different people together to explore different aspects of it quietly, and, you know – just explore things.
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One of my beliefs very strongly is that any democracy depends on a free, healthy press.
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It takes these very simple-minded instructions - 'Go fetch a number, add it to this number, put the result there, perceive if it's greater than this other number' - but executes them at a rate of, let's say, 1,000,000 per second. At 1,000,000 per second, the results appear to be magic.
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I sat in a garage and invented the future.
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Our DNA is as a consumer company - for that individual customer who's voting thumbs up or thumbs down. That's who we think about. And we think that our job is to take responsibility for the complete user experience. And if it's not up to par, it's our fault, plain and simply.
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We have always been shameless about stealing great ideas.
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Being the richest man in the cemetery doesn't matter to me.
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We live in an information economy. The problem is that information's usually impossible to get, at least in the right place, at the right time.
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None of us are as creative as all of us.
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Packaging can be theater, it can create a story
Steve Jobs