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As Regis Mckenna once said, the best marketing is education
Steve Jobs
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Steve Jobs
Age: 56 †
Born: 1955
Born: February 24
Died: 2011
Died: October 5
Computer Scientist
Designer
Engineer
Entrepreneur
Executive Producer
Film Producer
Financier
Inventor
San Francisco County
California
Steven Paul Jobs
Steven Jobs
Mckenna
Regis
Marketing
Education
Best
More quotes by Steve Jobs
Don’t let the voice of other people’s opinion drown your inner voice.
Steve Jobs
Every once in a while a revolutionary product comes along that changes everything. It's very fortunate if you can work on just one of these in your career. ... Apple's been very fortunate in that it's introduced a few of these.
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We just wanted to build the best thing we could build
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Ad campaigns are necessary for competition. But good PR educates people that's all it is.
Steve Jobs
Design is the fundamental soul of a human-made creation that ends up expressing itself in successive outer layers of the product or service.
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Breakthrough is how to distinguish a leader and who followed
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I want to make a dent in the universe.
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I would rather gamble on our vision than make a 'me, too' product.
Steve Jobs
Life can be much broader once you discover one simple fact — everything around you that you call life was made up by people that were no smarter than you.
Steve Jobs
Your thoughts construct patterns like scaffolding in your mind. You are really etching chemical patterns. In most cases, people get stuck in those patterns, just like grooves in a record, and they never get out of them.
Steve Jobs
Innovation has nothing to do with how many R&D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R&D. It's not about money. It's about the people you have, how you're led, and how much you get it.
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You can tell a lot about a person by who his or her heroes are.
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Team, it turned out that Michael Dell wasn't perfect at predicting the future. Based on today's stock market close, Apple is worth more than Dell. Stocks go up and down and things may be different tomorrow but I thought it was worth a moment of reflection today.
Steve Jobs
You can't just ask customers what they want and then try to give that to them. By the time you get it built, they'll want something new.
Steve Jobs
You've got to start with the customer experience and work backwards to the technology. You can't start with the technology and try to figure out where you're going to sell it.
Steve Jobs
The day I was born songs were on records, phones were tied down, computers needed rooms and the web was fiction. Change the world. You can.
Steve Jobs
When you're a carpenter making a beautiful chest of drawers, you're not going to use a piece of plywood on the back, even though it faces the wall and nobody will ever see it. You'll know it's there, so you're going to use a beautiful piece of wood on the back.
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The creative industries tend to dismiss technology as just something to buy and not understand how hard it is and how creative it can be as well.
Steve Jobs
There's a lot of symbolism to your return. Is that going to be enough to reinvigorate the company with a sense of magic?
Steve Jobs
Good PR educates people that's all it is. You can't con people in this business. The products speak for themselves.
Steve Jobs