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It wasn't that Microsoft was so brilliant or clever in copying the Mac, it's that the Mac was a sitting duck for 10 years. That's Apple's problem: Their differentiation evaporated.

Steve Jobs

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Steve Jobs
Age: 56 †
Born: 1955
Born: February 24
Died: 2011
Died: October 5
Computer Scientist
Designer
Engineer
Entrepreneur
Executive Producer
Film Producer
Financier
Inventor
San Francisco County
California
Steven Paul Jobs
Steven Jobs
Years
Microsoft
Apple
Apples
Evaporated
Clever
Differentiation
Brilliant
Macs
Sitting
Copying
Wasn
Duck
Problem
Ducks

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It is piracy, not overt online music stores, which is our main competitor.
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I'm an optimist in the sense that I believe humans are noble and honorable, and some of them are really smart. I have a very optimistic view of individuals.
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Pursue your dreams and see the opportunities in life's setbacks.
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My philosophy is that everything starts with a great product.
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It's not the consumers' job to figure out what they want
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The design of the Mac wasn't what it looked like, although that was part of it. Primarily, it was how it worked. To design something really well, you have to get it. You have to really grok what it's all about. It takes a passionate commitment to really thoroughly understand something, chew it up, not just quickly swallow it.
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My kids accuse me and my wife of being fascists and overly concerned about tech, and they say that none of their friends have the same rules... That's because we have seen the dangers of technology firsthand. I've seen it in myself, I don't want to see that happen to my kids.
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That's what makes great products. It's not process-it's content.
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The engineering is long gone in most PC companies. In the consumer electronics companies, they don't understand the software parts of it. And so you really can't make the products that you can make at Apple anywhere else right now. Apple's the only company that has everything under one roof.
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If you don't cannibalize yourself, someone else will.
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The world doesn't need another Dell or Compaq.
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I'd like the people teaching my kids to be good enough that they could get a job at the company I work for, making a hundred thousand dollars a year. Why should they work at a school for thirty-five to forty thousand dollars if they could get a job here at a hundred thousand dollars a year?
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Most people never pick up the phone and call. Most people never ask, and that’s what separates the people who do things from the people who just dream about them.
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Apple is the only company in the world that has all of that under one roof. We can invent a complete a solution that works - and take responsibility for it.
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The iPod is not a new category. Music is not new. It's not a speculative market. It's a very, very large market. It's been around for thousands of years and will be around as long as humans exist.
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I think PCs are going to be like trucks. Less people will need them. And this is going to make some people uneasy.
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We've demonstrated a strong track record of being very disciplined with the use of our cash. We don't let it burn a hole in our pocket, we don't allow it to motivate us to do stupid acquisitions. And so I think that we'd like to continue to keep our powder dry, because we do feel that there are one or more strategic opportunities in the future.
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