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I'd say we [Apple Inc.] are the most creative of the technology companies and definitely the most artist-friendly. Almost everyone in the music business uses a Mac and everyone has an iPod.

Steve Jobs

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Steve Jobs
Age: 56 †
Born: 1955
Born: February 24
Died: 2011
Died: October 5
Computer Scientist
Designer
Engineer
Entrepreneur
Executive Producer
Film Producer
Financier
Inventor
San Francisco County
California
Steven Paul Jobs
Steven Jobs
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Friendly
Business
Companies
Artist
Definitely
Ipod
Music
Technology
Ipods
Almost
Macs
Company
Apple
Creative
Uses
Everyone
Apples

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Being the richest man in the cemetery doesn't matter to me.
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The engineering is long gone in most PC companies. In the consumer electronics companies, they don't understand the software parts of it. And so you really can't make the products that you can make at Apple anywhere else right now. Apple's the only company that has everything under one roof.
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The axis today is not liberal and conservative, the axis is constructive-destructive.
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If I were running Apple, I would milk the Macintosh for all it's worth - and get busy on the next great thing. The PC wars are over. Done. Microsoft won a long time ago.
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Apple has some tremendous assets, but I believe without some attention, the company could, could, could - I'm searching for the right word - could, could die.
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I'll always stay connected with Apple. I hope that throughout my life I'll sort of have the thread of my life and the thread of Apple weave in and out of each other, like a tapestry. There may be a few years when I'm not there, but I'll always come back.
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The Macintosh was supposed to be the computer for people that just wanted to use a computer without having to learn how to use one.
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My opinion is that the only two computer companies that are software-driven are Apple and NeXT, and I wonder about Apple.
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There’s a temptation in our networked age to think that ideas can be developed by email and iChat. That’s crazy. Creativity comes from spontaneous meetings, from random discussions. You run into someone, you ask what they’re doing, you say ‘wow,’ and soon you’re cooking up all sorts of ideas.
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Technology alone is not enough.
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I found that there were these incredibly great people at doing certain things, and you couldn't replace one of these people with fifty average people.
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Don't settle, as with all matters of the heart you'll know when you find it
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We don't get a chance to do that many things, and every one should be really excellent. Because this is our life. Life is brief, and then you die, you know? So this is what we've chosen to do with our life.
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If you keep your eye on the profit, you’re going to skimp on the product. But if you focus on making really great products, then the profits will follow.
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Every once in a while, a revolutionary product comes along that changes everything.
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Overnight success stories take a long time.
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Combine science and humanities.
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Everything around you that you call life was made up by people that were no smarter than you and you can change it, you can influence it, you can build your own things that other people can use.
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For the past 33 years, I have looked in the mirror every morning and asked myself: 'If today were the last day of my life, would I want to do what I am about to do today?' And whenever the answer has been 'No' for too many days in a row, I know I need to change something.
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Packaging can be theater, it can create a story
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