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iMac is next year's computer for $1,299, not last year's computer for $999.

Steve Jobs

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Steve Jobs
Age: 56 †
Born: 1955
Born: February 24
Died: 2011
Died: October 5
Computer Scientist
Designer
Engineer
Entrepreneur
Executive Producer
Film Producer
Financier
Inventor
San Francisco County
California
Steven Paul Jobs
Steven Jobs
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Imac
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More quotes by Steve Jobs

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We're gambling on our vision, and we would rather do that than make me too products. Let some other companies do that. For us, it's always the next dream.
Steve Jobs
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I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple's CEO, I would be the first to let you know. Unfortunately, that day has come.
Steve Jobs
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Ad campaigns are necessary for competition. But good PR educates people that's all it is.
Steve Jobs
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I think we're having fun. I think our customers really like our products. And we're always trying to do better.
Steve Jobs
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These technologies can make life easier, can let us touch people we might not otherwise. You may have a child with a birth defect and be able to get in touch with other parents and support groups, get medical information, the latest experimental drugs. These things can profoundly influence life. I'm not downplaying that.
Steve Jobs
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People don't know what they want until you show it to them. That's why I never rely on marketing research. Our task is to read things that are not yet on the page.
Steve Jobs
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I sat in a garage and invented the future.
Steve Jobs
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You know, my main reaction to this money thing is that it's humorous, all the attention to it, because it's hardly the most insightful or valuable thing that's happened to me.
Steve Jobs
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We don't get a chance to do that many things, and every one should be really excellent. Because this is our life. Life is brief, and then you die, you know? So this is what we've chosen to do with our life.
Steve Jobs
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You‘ve got to start with the customer experience and work back toward the technology - not the other way around.
Steve Jobs
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Intuition is a very powerful thing, more powerful than intellect.
Steve Jobs
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Somewhere between the janitor and the CEO, reasons stop mattering.
Steve Jobs
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Unless you've a lot of passion about this, you're not gonna survive. You're gonna give it up. So you've got to have an idea or a wrong that you want to right that you're passionate about, otherwise you're not gonna have the perseverance to stick it through. I think it's half the battle right there.
Steve Jobs
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The biggest effect of the personal computer revolution has been to allow millions and millions of people to experience computers themselves decades before they ever would have in the old paradigm.
Steve Jobs
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When you're a carpenter making a beautiful chest of drawers, you're not going to use a piece of plywood on the back, even though it faces the wall and nobody will ever see it. You'll know it's there, so you're going to use a beautiful piece of wood on the back.
Steve Jobs
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What a computer is to me is the most remarkable tool that we have ever come up with. It's the equivalent of a bicycle for our minds.
Steve Jobs
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When you’re in a startup, the first ten people will determine whether the company succeeds or not.
Steve Jobs
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It's not about pop culture, and it's not about fooling people, and it's not about convincing people that they want something they don't. We figure out what we want. And I think we're pretty good at having the right discipline to think through whether a lot of other people are going to want it, too. That's what we get paid to do.
Steve Jobs
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I'm not dismissing the value of higher education I'm simply saying it comes at the expense of experience.
Steve Jobs
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Much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on.
Steve Jobs