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Somewhere between the janitor and the CEO, reasons stop mattering.
Steve Jobs
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Steve Jobs
Age: 56 †
Born: 1955
Born: February 24
Died: 2011
Died: October 5
Computer Scientist
Designer
Engineer
Entrepreneur
Executive Producer
Film Producer
Financier
Inventor
San Francisco County
California
Steven Paul Jobs
Steven Jobs
Mattering
Janitor
Ceo
Reasons
Somewhere
Stop
Reason
More quotes by Steve Jobs
Making an enduring company was both harder and more important than making a great product.
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We make tools for people. Tools to create, tools to communicate. The age we're living in, these tools surprise you. ... That's why I love what we do. Because we make these tools, and we're constantly surprised with what people do with them.
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The design of the Mac wasn't what it looked like, although that was part of it. Primarily, it was how it worked. To design something really well, you have to get it. You have to really grok what it's all about. It takes a passionate commitment to really thoroughly understand something, chew it up, not just quickly swallow it.
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The things I've done in my life have required a lot of years of work before they took off.
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Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help make the big choices in life. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose.
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It takes a lot of hard work to make something simple.
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It's the disease of thinking that a having a great idea is really 90% of the work. And if you just tell people, 'here's this great idea,' then of course they can go off and make it happen. The problem with that is that there's a tremendous amount of craftsmanship between a having a great idea and having a great product.
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If we don’t cannibalize ourselves, someone else will.
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We've gone through the operating system and looked at everything and asked how can we simplify this and make it more powerful at the same time.
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I think we need editorial oversight now more than ever. Anything we can do to help newspapers find new ways of expression that will help them get paid, I am all for.
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When the sales guys run the company, the product guys do not matter so much, and a lot of them just turn off.
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Don't be afraid, you can do it.
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If you haven't found it yet, keep looking. Don't settle. As with all matters of the heart, you'll know when you find it. And, like any great relationship, it just gets better and better as the years roll on.
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You should never go to a meeting or make a telephone call without a clear idea of what you are trying to achieve.
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Our DNA is as a consumer company - for that individual customer who's voting thumbs up or thumbs down. That's who we think about. And we think that our job is to take responsibility for the complete user experience. And if it's not up to par, it's our fault, plain and simply.
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The most important thing is a person. A person who incites your curiosity and feeds your curiosity and machines cannot do that in the same way that people can.
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I'm going to destroy Android, because it's a stolen product. I'm willing to go thermonuclear war on this.
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If you are working on something exciting that you really care about, you don't have to be pushed. The vision pulls you.
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No one is going to buy a big phone.
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So [Polaroid's Dr. Edwin] Land, at 75, went off to spend the remainder of his life doing pure science, trying to crack the code of color vision. The man is a national treasure. I don't understand why people like that can't be held up as models: This is the most incredible thing to be - not an astronaut, not a football player - but this.
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