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The things I've done in my life have required a lot of years of work before they took off.

Steve Jobs

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Steve Jobs
Age: 56 †
Born: 1955
Born: February 24
Died: 2011
Died: October 5
Computer Scientist
Designer
Engineer
Entrepreneur
Executive Producer
Film Producer
Financier
Inventor
San Francisco County
California
Steven Paul Jobs
Steven Jobs
Took
Done
Work
Years
Things
Life
Required

More quotes by Steve Jobs

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Strategy is figuring out what not to do.
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Innovation has nothing to do with how many R&D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R&D. It's not about money. It's about the people you have, how you're led, and how much you get it.
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Technology alone is not enough.
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Deciding what not to do is as important as deciding what to do.
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Much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on.
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The mark of an innovative company is not only that it comes up with new ideas first, but also that it knows how to leapfrog when it finds itself behind.
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First was the mouse. The second was the click wheel. And now, we're going to bring multi-touch to the market. And each of these revolutionary interfaces has made possible a revolutionary product - the Mac, the iPod and now the iPhone.
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Bill Gates'd be a broader guy if he had dropped acid once or gone off to an ashram when he was younger.
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Innovation distinguishes a leader from a follower.
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I don't need a hard disk in my computer if I can get to the server faster... carrying around these non-connected computers is byzantine by comparison.
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We've got to make the small things unforgettable.
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People don't know what they want until you show it to them. That's why I never rely on marketing research. Our task is to read things that are not yet on the page.
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It wasn't that Microsoft was so brilliant or clever in copying the Mac, it's that the Mac was a sitting duck for 10 years. That's Apple's problem: Their differentiation evaporated.
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It's rare that you see an artist in his 30s or 40s able to really contribute something amazing. Of course, there are some people who are innately curious, forever little kids in their awe of life, but they're rare.
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There's nothing that makes my day more than getting an e-mail from some random person in the universe who just bought an iPad over in the UK and tells me the story about how it's the coolest product they've ever brought home in their lives. That's what keeps me going.
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That's what Walt Disney did, and Hewlett and Packard, and the people who built Intel. They created a company to last, not just to make money. That's what I want Apple to be.
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What a computer is to me is the most remarkable tool that we have ever come up with. It's the equivalent of a bicycle for our minds.
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A lot of companies have chosen to downsize, and maybe that was the right thing for them. We chose a different path. Our belief was that if we kept putting great products in front of customers, they would continue to open their wallets.
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I don't want to fail, of course. But even though I didn't know how bad things really were, I still had a lot to think about before I said yes. I had to consider the implications for Pixar, for my family, for my reputation. I decided that I didn't really care, because this is what I want to do. If I try my best and fail, well, I've tried my best.
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I think the Macintosh was created by a group of people who felt that ah there wasn't a strict vision between sort of science and art.
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