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Apple stores are intended not just to move boxes, but to enrich lives.
Steve Jobs
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Steve Jobs
Age: 56 †
Born: 1955
Born: February 24
Died: 2011
Died: October 5
Computer Scientist
Designer
Engineer
Entrepreneur
Executive Producer
Film Producer
Financier
Inventor
San Francisco County
California
Steven Paul Jobs
Steven Jobs
Intended
Apples
Stores
Boxes
Move
Moving
Lives
Enrich
Apple
More quotes by Steve Jobs
Our job is to read things that are not yet on the page.
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Ad campaigns are necessary for competition. But good PR educates people that's all it is.
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Apple's market share is bigger than BMW's or Mercedes's or Porsche's in the automotive market. What's wrong with being BMW or Mercedes?
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The most important decisions you make are not the things you do, but the things you decide not to do.
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A lot of people think big business in America is a bad thing. I think it's a really good thing. Most people in business are ethical, hard-working, good people. And it's a meritocracy.
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We want to reinvent the phone. What's the killer app? The killer app is making calls! It's amazing how hard it is to make calls on most phones. We want to let you use contacts like never before - sync your iPhone with your PC or mac.
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Breakthrough is how to distinguish a leader and who followed
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We've got to make the small things unforgettable.
Steve Jobs
People say sometimes, You work in the fastest-moving industry in the world. I don't feel that way. I think I work in one of the slowest. It seems to take forever to get anything done.
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It's technology married with liberal arts, married with the humanities, that yields us the results that make our heart sing.
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We made the buttons on the screen look so good you'll want to lick them.
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You have to have a lot of passion for what you do... because if you don't, any rational person would give up.
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Have the courage to follow your heart and intuition.
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Innovation has nothing to do with how many R&D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R&D. It's not about money. It's about the people you have, how you're led, and how much you get it.
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You've heard of plug-and-play. This is plug, unplug and play. It's so simple to use, it's unbelievable.
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The lunatics have taken over the asylum and we can do anything we want.
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Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple.
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The iPod is not a new category. Music is not new. It's not a speculative market. It's a very, very large market. It's been around for thousands of years and will be around as long as humans exist.
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Creativity is just connecting things.
Steve Jobs
If I were running Apple, I would milk the Macintosh for all it's worth - and get busy on the next great thing. The PC wars are over. Done. Microsoft won a long time ago.
Steve Jobs
