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Making an enduring company was both harder and more important than making a great product.
Steve Jobs
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Steve Jobs
Age: 56 †
Born: 1955
Born: February 24
Died: 2011
Died: October 5
Computer Scientist
Designer
Engineer
Entrepreneur
Executive Producer
Film Producer
Financier
Inventor
San Francisco County
California
Steven Paul Jobs
Steven Jobs
Great
Product
Endure
Harder
Products
Leadership
Company
Making
Important
Enduring
More quotes by Steve Jobs
We want to reinvent the phone. What's the killer app? The killer app is making calls! It's amazing how hard it is to make calls on most phones. We want to let you use contacts like never before - sync your iPhone with your PC or mac.
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You have to trust in something - your gut, destiny, life, karma, whatever. This approach has never let me down, and it has made all the difference in my life.
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You‘ve got to start with the customer experience and work back toward the technology - not the other way around.
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Our friends up north spend over five billion dollars on research and development and all they seem to do is copy Google and Apple.
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I had been rejected, but I was still in love.
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The only way to do great work is to love what you do. If you haven't found it yet, keep looking. Don't settle.
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Great art stretches the taste, it doesn't follow tastes.
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If today were my last day, would I do what I'm doing?...If the answer was 'No' too many days in a row, I'd make a change.
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Sometimes life hits you in the head with a brick. Don't lose faith.
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It's the disease of thinking that a having a great idea is really 90% of the work. And if you just tell people, 'here's this great idea,' then of course they can go off and make it happen. The problem with that is that there's a tremendous amount of craftsmanship between a having a great idea and having a great product.
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the people who are crazy enough to think they can change the world are the ones who do.
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In most cases, strengths and weaknesses are two sides of the same coin. A strength in one situation is a weakness in another, yet often the person can't switch gears. It's a very subtle thing to talk about strengths and weaknesses because almost always they're the same thing.
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The only problem with Microsoft is they just have no taste. They have absolutely no taste. And I don't mean that in a small way, I mean that in a big way, in the sense that they don't think of original ideas, and they don't bring much culture into their products.
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I don't need a hard disk in my computer if I can get to the server faster... carrying around these non-connected computers is byzantine by comparison.
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If you define the problem correctly, you almost have the solution.
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The reason that Apple is able to create products like iPad is because we always try to be at the intersection of technology and liberal arts, to be able to get the best of both.
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Team, it turned out that Michael Dell wasn't perfect at predicting the future. Based on today's stock market close, Apple is worth more than Dell. Stocks go up and down and things may be different tomorrow but I thought it was worth a moment of reflection today.
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As Regis Mckenna once said, the best marketing is education
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You've got to find what you love. And that is as true for your work as it is for your lovers.
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The hardest thing when you think about focusing. You think focusing is about saying Yes. No. Focusing is about saying No. And when you say No, you piss off people.
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