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You can't look at the competition and say you're going to do it better. You have to look at the competition and say you're going to do it differently.
Steve Jobs
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Steve Jobs
Age: 56 †
Born: 1955
Born: February 24
Died: 2011
Died: October 5
Computer Scientist
Designer
Engineer
Entrepreneur
Executive Producer
Film Producer
Financier
Inventor
San Francisco County
California
Steven Paul Jobs
Steven Jobs
Going
Differently
Competition
Success
Better
Look
Looks
More quotes by Steve Jobs
Have the courage to follow your heart and intuition.
Steve Jobs
You can't connect the dots looking forward you can only connect them looking backwards.
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If you don't have a passion, you'll give up.
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It takes a lot of hard work to make something simple.
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The good music companies do an amazing thing. They have people who can pick the person that's gonna be successful out of 5,000 candidates. And there's not enough information to do that - it's an intuitive process.
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You've got to have a problem that you want to solve a wrong that you want to right.
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Companies must have a noble cause, and it's the leaders job to transform that noble cause into such an inspiring vision, that it will attract the most talented people in the world to want to join it.
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But innovation comes from people meeting up in the hallways or calling each other at 10:30 at night with a new idea, or because they realized something that shoots holes in how we've been thinking about a problem.
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Life can be much broader. You can embrace it, change it, improve it, make your mark upon it.
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I don't need a hard disk in my computer if I can get to the server faster... carrying around these non-connected computers is byzantine by comparison.
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The Macintosh was supposed to be the computer for people that just wanted to use a computer without having to learn how to use one.
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As Regis Mckenna once said, the best marketing is education
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The creative industries tend to dismiss technology as just something to buy and not understand how hard it is and how creative it can be as well.
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Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help make the big choices in life. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose.
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Design is the fundamental soul of a human-made creation that ends up expressing itself in successive outer layers of the product or service.
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Technology alone is not enough.
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Focusing is about saying No.
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As individuals, people are inherently good. I have a somewhat more pessimistic view of people in groups. And I remain extremely concerned when I see what's happening in our country, which is in many ways the luckiest place in the world. We don't seem to be excited about making our country a better place for our kids.
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Apple's goal isn't to make money. Our goal is to design and develop and bring to market good products... We trust as a consequence of that, people will like them, and as another consequence, we'll make some money. But we're really clear about what our goals are.
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I'm not worried about the country's long-term future. This country is insanely great. What I'm worried about is that we don't talk enough about solutions.
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