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If I knew in 1986 how much it was going to cost to keep Pixar going, I doubt if I would have bought the company.

Steve Jobs

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Steve Jobs
Age: 56 †
Born: 1955
Born: February 24
Died: 2011
Died: October 5
Computer Scientist
Designer
Engineer
Entrepreneur
Executive Producer
Film Producer
Financier
Inventor
San Francisco County
California
Steven Paul Jobs
Steven Jobs
Would
Bought
Cost
Knew
Doubt
Company
Keep
Going
Much

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Why join the navy if you can be a pirate?
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If we don’t cannibalize ourselves, someone else will.
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Now, we are selling over 5 million songs a day now. Isn't that unbelievable? That's 58 songs every second of every minute of every hour of every day.
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We're gambling on our vision, and we would rather do that than make me too products. Let some other companies do that. For us, it's always the next dream.
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I'm going to destroy Android, because it's a stolen product. I'm willing to go thermonuclear war on this.
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We don't settle for anything less than excellence.
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My kids accuse me and my wife of being fascists and overly concerned about tech, and they say that none of their friends have the same rules... That's because we have seen the dangers of technology firsthand. I've seen it in myself, I don't want to see that happen to my kids.
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In the first 30 years of your life, you make your habits. For the last 30 years of your life, your habits make you.
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It wasn't all romantic. I didn't have a dorm room, so I slept on the floor in friends' rooms, I returned coke bottles for the 5¢ deposits to buy food with, and I would walk the 7 miles across town every Sunday night to get one good meal a week at the Hare Krishna temple. I loved it.
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Make it like a sunflower.
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Have the courage to follow your heart and intuition.
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The desktop computer industry is dead. Innovation has virtually ceased. Microsoft dominates with very little innovation. That's over. Apple lost. The desktop market has entered the dark ages, and it's going to be in the dark ages for the next 10 years, or certainly for the rest of this decade.
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Everything around you that you call life was made up by people that were no smarter than you and you can change it, you can influence it, you can build your own things that other people can use.
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One: demonstrations always crash. And two: the probability of them crashing goes up exponentially with the number of people watching.
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The real art is knowing what to leave out, not what to put in.
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I don't view wealth as something that validates my intelligence.
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You're already naked. There is no reason not to follow your heart.
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The most important decisions you make are not the things you do, but the things you decide not to do.
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I know you have 1000 great ideas for things that iTunes could do. And we have 1000 more. But innovation is not about saying yes to everything. It's about saying no to all but the most crucial features.
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Do you create anything, or just criticize others work and belittle their motivations?
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